Record breaking Ashes for Marston's
Marston's sold 350,000 pints of its Ashes Ale during the eight weeks of the cricket action — a record for a Marston's seasonal guest beer.
Its flagship beer Pedigree, the official beer of England cricket, also changed its colours to the red and white of St George as part of its "England has it" campaign.
The campaign saw a range of ads sporting straplines such as "England has History. Australia has Previous" released.
The latest version, launched after England clinched the series 2-1, reads: "Britania Rules. Matilda waltzes."
Marston's marketing manager Des Gallagher said: "As a passionate supporter of the England team, we've always had faith that victory over the Aussies was in the making.
"Now our faith and loyalty have been rewarded not only with a historic victory, but with the knowledge that more cricket fans than ever before have chosen Pedigree to accompany the world class action.
"The victory is even more sweet as it comes on our 175th anniversary of brewing. We can't thank the boys enough for a winning test series we'll always remember."
