Manifesto for change looks to minimum pricing

By Matt Eley Matt

- Last updated on GMT

Related tags Debate

Minimum pricing and restrictions on cheap alcohol sales should be looked at as part of a manifesto designed to tackle alcohol harm. The measures...

Minimum pricing and restrictions on cheap alcohol sales should be looked at as part of a manifesto designed to tackle alcohol harm.

The measures were raised during the Big Drink Debate sessions last month which saw industry leaders and NHS staff among others come together to discuss the issue.

The manifesto will be used to create policy to tackle alcohol issues in the South East.

Other ideas raised include:

  • Supporting police in tackling anti-social behaviour
  • Working to reduce family breakdown linked to alcohol abuse
  • Making adult drinkers aware of the dangers of consuming above recommended levels

The manifesto will be available for people to sign up to and show their support until January 31.

Paul Hegarty, head of corporate communication at Molson Coors, who was involved in the debates, said: "We are keen to promote responsible adult drinking and the Big Drink Debate was a great opportunity to discuss how best to achieve this.

"The most effective solutions are developed when producers and retailers work in partnership with other stakeholders to find ways of targeting the irresponsible minority without penalising sensible drinkers."

Dr Yvonne Doyle, regional public health director for NHS South East Coast, which is behind the project, said: "During the festive season, the effects of alcohol are at the forefront of many professional's minds.

"I call on your readers to register their support for the Big Drink Debate manifesto and to share it with colleagues. This is an important opportunity for industry representatives to contribute to the development of alcohol priorities for the South East."

For more information visit www.bigdrinkdebatese.org.uk/manifesto

Related topics Legislation

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