Re-launched Brighton pub first outside London to sell 'Tank Beer'

The Greenwich-based company is offering its Brewery Fresh beer at the Hare and Hounds which re-opens in Preston Circus this evening.

The beer, also known as Tank Beer, is dispensed direct from specially engineered tanks installed in the pub itself, meaning the drink is unadulterated by pasteurisation, filtering or pressurisation.

Capital idea​

Originally launched within London-based Young’s pubs – The Plough and The Grove in Balham - Brewery Fresh is now also available in The Assembly House in Kentish Town, The Crown and Shuttle in Shoreditch, The Forge in Shoreditch, The Brooklyn Bowl at the O2 and Jacks in Waterloo. However, the launch at the Hare and Hounds marks its first venture outside the capital.

Indigo Pub Company, which runs 17 pubs in Brighton, acquired the Hare and Hounds in August. The pub is re-opening after a £400,000 investment made by the company this year.

Holy Grail​

Alastair Hook, founder and Brewmaster at Meantime Brewing Company, said: “For a brewer, there is only one place to really drink beer: straight from the vats, in the brewery. 

“I think Brewery Fresh means we’ve found the brewers’ Holy Grail: Brewery Fresh beer served, unfiltered, naturally carbonated, unpasteurized and as fresh as it could be, direct from tanks at the local pub. It tastes just as the beer does when I taste it in the brewery.”