The Crown Cellars on-trade exclusive range, which offers a selection of over 700 wines and spirits, now features an additional 27 wines while its premium spirits range has been “expanded to appeal to the increasingly aspirational consumer.”
Crown Cellars master of wine Jonathan Pedley said: “Whether our customers want to offer key traditional French appellations or want to list the latest wine from Brazil, our range will have something to suit.”
The full range of wines and spirits are searchable by grape variety, wine style, award winners or on-trade exclusives. Customers can also access tasting notes and food-matching recommendations via a new food and wine matching wheel which includes wine attributes, pronunciations and classic growing countries and regions.
Carlsberg UK’s director of customer service and third party brands Paul Waller added: “In terms of support, we endeavour as a team to go above and beyond, and our new website and wine wheel are the latest examples of this.”
Visit the Crown Cellars website here.