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Hooper’s goes high-fashion with Ted Baker

By Nicholas Robinson

- Last updated on GMT

Hooper's and Ted Baker

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Hooper’s is going high-fashion and partnering with Ted Baker this spring/summer at customer events across 26 stores.

The alcoholic brew brand, which is manufactured by Global Brands – the company behind VK, Hooch and Kick Energy – will supply beverages to the stores at the launch of its spring/summer collection this 7–8 April.

Ted Baker opportunity

Hooper’s in flavours:

  • Cloudy Lemon
  • Strawberry and Elderflower
  • Raspberry and Nettle
  • Dandelion and Burdock
  • Ginger Beer
  • Plum and Sloe

It was a great opportunity to partner with a great British brand, said Simon Green, marketing director for Global Brands.

“Working with Ted Baker helps showcase our range to a large audience, which is another important step in our journey to raise awareness of the Hooper’s diverse range of unique ‘brews’.”

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