Cider

First Henry Westons TV ad launched

By Nicholas Robinson contact

- Last updated on GMT

Westons launches first Henry Westons TV ad

Related tags: Infomercial, Apple

Westons has launched its first television ad campaign — which kicked off nationally last week — for its Henry Westons Vintage cider brand.

The campaign will run throughout the summer, features a Henry Weston cartoon character and forms part of a £1m investment in the Henry Westons Vintage brand this year.

Television ads

The ad includes 20-second and 10-second versions and has been shot in an animated style that features Westons’ orchards, a Heath Robinson-style automated apple picker and the Malvern Hills.

Brand manager Tim Williams said: “This is the first time Henry Westons Vintage has been on TV, and the ad shows how Henry’s expertise is used to create this exceptional cider.

“It’s a simple story, which helps educate the audience on how Henry started making cider in 1880 and shows how we still make cider in the same way today.”

Related topics: Cider

Related news

Show more

Follow us

Pub Trade Guides

View more

FREE EMAIL NEWSLETTER

Subscribe to The Morning Advertiser

The definitive voice for the pub trade

Get the latest news, analysis and insights from the uk pub sector straight to your inbox!

Listen to The MA Podcast