The Greenwich-based brewer opened the bar, which measures only 6ft by 8ft, is to market its 'Make Time for It' campaign, which aims to highlight the 'fifth ingredient' of beer – time.
Entry to the bar, situated on Peninsula Square in north Greenwich, south-east London, and opening on 21 October, is free and either a time slot can be booked or people can simply turn up for the experience.
A free beer will be offered to guests while in the two-man bar, which includes items crafted by people from around the UK.
Visitors will also receive a personalised bottle of pale ale.
Rich Myers, marketing director of Meantime Brewing Company, said: “The ‘Make Time For It’ campaign was designed to highlight the importance of time, the fifth ingredient in our beers, as well as celebrate the best of British craft from across the country."
Perfect drinking environment
He continued: "The bar was designed to help create the perfect drinking environment – a space to appreciate craft in a variety of forms and the perfect spot to spend time catching up with a mate over a beer. We’re also exploring the idea of sending the bar on tour around the country, made possible by the fact that it fits comfortably in a Transit van!”
The bar features wallpaper designed by Marion Parola and Yvonne Elliott of Bespoke Atelier in Glasgow; pint glasses hand-blown by James Adlington of Bristol Blue Glass; bar stools from recycled brewing waste by furniture designer Liam Hopkins of Lazerian, based in Manchester; a bespoke neon installation created in Leeds by Julia Bickerstaff of Neoncraft; a gilded mirror pub sign created by London sign writer Ged Palmer; and the landlord dons a waistcoat handmade by iconic Brighton tailor, Gresham Blake.
Popular tipples London Lager and London Pale Ale will be poured alongside six limited edition Make Time For It beers, brewed in collaboration with the six craftspeople.
The six unique 'Make Time For It' beers include:
Hop Back (Manchester): a classic mild beer with a spiced berry aroma for a modern twist
Maison Hop (Glasgow): a rich and smoky cognac barrel-aged black ale with hints of smooth vanilla.
Time to Time (Leeds): a saison de nuit that will light up your taste buds with vibrant fruit flavours.
Hourglass (Bristol): crisp, dry pilsner with fresh, pressed apple notes inspired by cider. The sugars from the fermentation come from a blend of malt and apple juice, giving a fruity twist to a classic dry pilsner.
The Tweedster (Brighton): passion fruit wheat beer packed full of punchy, vibrant fruit flavours, well balanced against a beautiful wheat beer backbone.
Luminor (London): a hoppy pale ale with zesty citrus flavours from the wild Sussex hops.