Molson Coors brewer joins Butcombe

By Nikkie Sutton

- Last updated on GMT

New appointment: Jayne Goater is now Butcombe's project brewer
New appointment: Jayne Goater is now Butcombe's project brewer

Related tags: Brewing, Beer

Butcombe Brewing Co has handed the job of new project brewer to Jayne Goater – who used to work for beer giant Molson Coors.

Goater worked on product and brewing process development at Molson Coors’ research and development pilot plant in Burton-on-Trent, Staffordshire.

The brewer is looking forward to her new role and explained she was ready for something new after working for a large beer company.

She said: “There is a lot going on at Butcombe right now and it’s a very exciting time to join the business.

“I was ready for a change from ‘big beer co’ but not for the quiet life. The beer is great, Somerset is beautiful and once I met the team, I knew I had to work at Butcombe."

Beer always number one

She added: “I grew up in the south-west so I’m also a lover of cider, but beer will always be number one for me. I feel so fortunate that I can earn a living making something I feel so passionate about.

“I hope to see a beer I have created and brewing on the bar soon.”

Butcombe unveiled a major rebrand of its logo and beers to coincide with its expansion plans​ earlier this year (February).

The new look was also unveiled in a bid to increase its appeal to a growing number of younger and female drinkers, interested in craft ale.

The number of female ale lovers is soaring with women now making up more than 20% of the Campaign for Real Ale’s membership.

Investment in the brewery

It is hoped Goater’s appointment will ensure Butcombe's beers remain popular with this up-and-coming market.

Butcome Brewing Co managing director Geraint Williams outlined how Goater’s background in the trade and her personality will help the expansion of the brewery.

He said: “Goater brings an excellent technical background, accompanied by relentless energy and enthusiasm to our brewery.

“We’ve got a young, dynamic team at Butcombe, supporting our expansion. We’re investing in Butcombe Brewing Co to ensure we have the best staff and facilities to drive our next phase of growth.”

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Related topics: Beer, Ale & Stout, Lager

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