Robinsons launches new seasonal beer - Robohop

By James Beeson

- Last updated on GMT

Zesty: Robinsons has designed the pump clip to resemble Robocop
Zesty: Robinsons has designed the pump clip to resemble Robocop

Related tags Beer

Robinsons Brewery has unveiled its latest seasonal beer.

Robohop is a 3.6% ABV blonde ale brewed with American and English hops. The brewery describes it as a refreshing ale with “zesty, citrus and pine notes”. 

'Blonde zesty ale'

Robinsons Brewery brand manager Gill Yates said: “We wanted to provide our customers with a brand new blonde zesty ale that they find fun and exciting to drink, and one that they can relate to and have conversations about.

“We designed the pump clip to resemble Robocop​ himself, with a focus on his silver helmet, and I must say, it really does look great on the bar alongside our other beers.”

Summertime availability 

Robohop is available throughout June and July in cask at Robinsons pubs and free trade pubs across the north-west.

Robinsons Brewery was founded in 1849 and owns more than 300 pubs, mostly in north-west England.

Related topics Beer Ale & Stout Lager

Related news

Show more

Related product

Spotlight

Follow us

Pub Trade Guides

View more

The MA Lock In Podcast

Join us for a Lock In