There are 19 categories open for entry at the third Beer & Cider Marketing Awards, the winners of which will be announced at the Truman Brewery in Brick Lane, east London, on 21 September.
Brewers and cider makers with a presence and focus in the UK are able to enter the categories, which recognise excellence.
Both categories will go head to head for each of the awards for the first time this year.
The categories include:
- Best Ad Campaign – Broadcast
- Best Ad Campaign – Print
- Best Branding/Design
- Best Business to Business Campaign
- Best Event
- Best Innovation
- Best Integrated Campaign
- Best Merchandise
- Best Launch
- Best Online Marketing
- Best PR Campaign
- Best Stunt/Guerrilla Marketing
- Best Sponsorship
- Best Corporate Responsibility Initiative
- Best Targeting of Alternative Markets
- Outstanding Individual Contribution
- Best Beer Marketing overall -
- Best Cider Marketing overall
- Overall Winner: Grand Prix 2017
Enter here: www.bestofbeerandcider.com
Justin Wylde, beer, cider and soft drinks category manager for awards partner Matthew Clarke, said: “We are pleased to support the Beer & Cider Marketing Awards with Boutique Beers for the third year running, this superb event showcases the best of beer and cider marketing and shares our passion and commitment to the sectors.
“Marketing is not just billboards and hashtags, its creating experiences, educating and celebrating all that is good in beer to capture the imagination and reach new audiences.”
Meanwhile, beer and cider marketing will be a hot topic at this year’s Future Trends: Beer and Cider event in London on 26 June.
Along with design consultants to major beer and cider brands such as Heineken, delegates will hear from Join the Dots associate director Matt Incles who will talk about selling to the right people.
Other speakers include BrewDog’s head of international sales Gerry Tosh, Brewhouse & Kitchen chief executive Kris Gumbrell and many more.
See the full AGENDA