Jamaica Cove Rum launches new Pineapple variant

By James Beeson

- Last updated on GMT

Pineapple: The rum is designed to be used as a base for Pina Colada cocktails
Pineapple: The rum is designed to be used as a base for Pina Colada cocktails

Related tags: Rum

Portmore Rum Company has announced the launch of a new pineapple-flavoured rum under its Jamaican Cove brand. 

Jamaica Cove Black Pineapple Rum, is a blend of Jamaican pot and column stills, laced with pineapple and aged for up to three years.

The rum, which is being launched by spirit agency Mangrove, is the second flavour variant in the Jamaica Cove portfolio, after Black Ginger Rum was launched under the name “Jamaica Inn 1750” earlier this month.

Smuggling inspiration

The brand name draws its inspiration from tales of smugglers landing on Cornwall’s beaches in the dead of night. The coves around Falmouth became a favourite smuggler’s haunt; ships were wrecked off the rocky Cornish coast and the coves were used to conceal the plundered Jamaican Rum and botanicals on board.

Jamaica Cove Rum’s Pineapple variant is designed to be used as a base for Pina Colada cocktails and has an ABV of 40%.

Depth of flavour

Mangrove managing director Nick Gillett said: “Jamaica Cove Black Pineapple Rum and Black Ginger Rum are flavourful, quality additions to the Mangrove portfolio. The infusion of pineapple - which is an increasingly popular ingredient amongst bartenders - with a quality Jamaican rum offers greater depths of flavour for creative cocktail making.”

Jamaica Cove Black Pineapple Rum has an RRP of £22 (70cl) and will be available in the on-trade. 

Last month, a Cuban rum initially blended for the sole consumption of Fidel Castro went on sale in the UK.

The rum is being distributed by Spirit Cartel with an RRP of £499.  

Related topics: Spirits & Cocktails

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