Research carried out by Stonegate showed 53% of consumers spent more than £5 on their lunch each day, almost totalling a month’s salary over the year.
Of the 1,000 people surveyed, 35% of 18 to 34-year-olds said they spent more than £7 on lunch a day, compared with 63% of those aged between 45 and 54 spending less than £5 on their midday meal.
Spent more than £6
Almost three quarters (72%) of consumers in the Republic of Ireland said they spent more than £6 on lunch to eat at their desk, the research claimed.
Stonegate senior marketing manager Samantha Maynard said in a press release: “It’s really interesting to see the amount that people are willing to spend on their lunch every day.
“As a bar serving food, we are always looking at ways to make our customer experience even better and with lunches available from £5 Monday to Friday, it seems that Brits might be better off heading to their local Slug & Lettuce to enjoy their lunch without the hassle.”
Managed pub company Stonegate has set out on an acquisition spree recently, including making a conditional proposal to acquire the Revolution Bars Group at the beginning of last month.
In July, the pubco acquired a Punch pub in Kent, which it earmarked for a £400,000 investment to overhaul the site.
Queen Street Tap
The Hole in the Roof will be renamed the Queen Street Tap and will create 25 new jobs, the company said at the time of the buyout.
Meanwhile, at the beginning of the year, Stonegate boosted its portfolio with the purchase of three London venues from Faucet Inn.
The three pubs – the Catcher in the Rye, Finchley, north London; the College Arms, Fitzrovia, central London; and Comptons, Soho, central London – were bought for an undisclosed sum.