The new bar, to open in Liverpool, will be set up as a social enterprise with all profits going to charities in the area that deal with poverty and its impact.
According to a survey by Jury's Inn, the Farmers Arms is currently the most popular pub name on Merseyside, with the Red Lion proving the most popular nationwide according to a survey by The Morning Advertiser.
The as yet unnamed bar will also operate a strict policy of only stocking drinks from independent producers – mostly cask real ale and craft beer alongside artisan spirits and wine - with an emphasis on local products.
Simon Vanderbelt, of Love Beer Hate Fascism, who has worked and managed venues for the past 20 years, commented: “We want to run a great little boozer, with a focus on quality beers and spirits, but none of us have a desire to end up running some kind of bar empire, driven on expansion and greed.
“The decision to run it as a non-profit enterprise quickly became the obvious option, and with the UK’s current austerity measures, and the effects of poverty impacting so many people in our city, we knew it was something we could make a difference to, no matter how small.”
A raffle comprising 2,000 tickets is open, with all name suggestions for the new venue going into a draw to determine the pub’s name.
Each ticket will cost £1, with funds raised to provide the initial legal and planning costs for the pub once a suitable location has been found.
Name suggestions can be submitted at https://www.nameourpub.co.uk