Last year’s Budget brought good news for beer drinks as Chancellor Philip Hammond announced that the Government had abandoned its plans for a tax rise in line with inflation across all drinks categories.
Beer drinkers welcomed the news after it meant that they would save up to 2p a pint – but for one brave boozer, that just wasn’t enough.
Mrs Millsy’s in Hamilton, Scotland, is currently offering their punters a massively discounted pint of Foster’s lager for a measly and affordable £1.
The deal, sure to increase footfall at the venue, runs all day every day, except Friday and Saturday.
In a boastful post on social media, pub management, said: “It’s £1-a-pint – that’s what I’m talking about – get yourselves down here.”
The pubs £1-a-pint offer seems to have gone down the hatch well with its clientele too.
One punter replied to management's Facebook post and wrote: “£1 for a pint of Foster’s? Line them up – I’ll be down in a jiffy.”
Another customer, who reviewed the pub on Google, said: “The owner is a diamond, the clientele is hilarious and the prices are so cheap – what’s not to like?”
However, there could be bad news on the horizon for licensees and punters as the offer could fall foul of a new minimum alcohol price law.
Under rules introduced last May, the minimum price that must be charged is 50p per unit of alcohol.
Based on standard Foster’s alcohol by volume of 4%, the least that could be charged without breaking the rules would be around £1.14 a pint.
Minimum unit prices was brought in to ultimately help tackle Scotland’s drinking culture, with medics claiming it could save 60 lives a year.