Farmhouse Inns offer free cake for 'designated pushchair drivers' after radio plea

By Emily Hawkins contact

- Last updated on GMT

Cakeaway: Parents on 'pushchair duty' during meals out will be offered free cake at Farmhouse Inns after dads Andy Bush and Richie Firth shared their stories
Cakeaway: Parents on 'pushchair duty' during meals out will be offered free cake at Farmhouse Inns after dads Andy Bush and Richie Firth shared their stories

Related tags: Cake, Food, Children

‘Designated pushchair drivers’ pulled away from meals to soothe young children will receive consolation in the form of free cake when they visit any Greene King Farmhouse Inns site, following a call from radio presenters.

Dads Andy Bush and Richie Firth had shared their experiences of pacing up and down pub car parks on Absolute Radio’s Hometime Show​. They urged pubs and restaurants to recognise those whose meals out are interrupted by parenting duties.

Absolute Radio asked pubs to help out unsung parents
Absolute Radio asked pubs to help out unsung parents

As a result of their appearance on the show, anyone ordering a meal at any Greene King Farmhouse Inn site who states they are a ‘designated pushchair driver’ will receive a free slice of cake.

Andy Bush from AR’s Hometime Show​, said: “As a dad I know first-hand how frustrating it can be when you’re given the role of designated pushchair driver – pacing around a car park whatever the weather, trying to get your baby to go to sleep. This is why we put a call out for pubs and restaurants to get involved and support our cause.

“We’re thrilled to be able to join forces with Farmhouse Inns dining and carvery to be able to celebrate the ‘guardians of the pushchair’ and give them a special little treat to make up for missing out dinner time with friends and family.”

Farmhouse Inns is trialling the scheme until 13 February at its 68 dining sites across the country.  

“It’s the least we can do to champion the unsung heroes who so often have to watch their food go cold while everyone else tucks into a delicious plate of carvery!” said Emma Price, brand manager for Farmhouse Inns.

She added: “As family-focused restaurant, we know all too well that someone often has to take responsibility for getting young children back to sleep while dining out as a family."

 

Related topics: News, Greene King, Marketing

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