People have been left angry about Wetherspoon’s vegan alternative, claiming it is lacking in ingredients.
The pub chain’s vegan version of a full English launched in October last year, but now vegans are claiming they are getting a raw deal.
Consisting of two Quorn sausages, two hash browns, a mushroom, a tomato and a slice of toast, the dish has sparked annoyance within the vegan community after one social media user posted an image of the breakfast to Facebook group Vegan Food UK.
"Disappointed with the Wetherspoon’s vegan breakfast this morning," the user explained.
"Small, and half the plate filled up with a piece of toast – or am I just being harsh and greedy?"
Judging by the online responses, the user was not alone with his criticism.
#wetherspoons think you really need to look at your Vegan Breakfast...if your not going to actually make an effort you could at least put a full tomatoes & two mushrooms on it! Also, FYI, humous & chips should be vegan, if they are not, you are doing it wrong @LondonVeganpic.twitter.com/iEaiPhaJ8g— Anthony Orme (@Anthony_Orme) January 28, 2019
Half a tomato? One mushroom? Where are the beans? Nothing in place of bacon? This just looks terrible. I come up with tastier looking things when I get home after a night in the pub.— ᛊᚫᚾᛞᛇ (@sandy) March 13, 2019
A common theme among complainers was the lack of baked beans – considered by some to be integral to any breakfast offering.
However, the issue was addressed last year after Spoons say the brand of beans they use for their standard breakfasts isn't suitable for vegans.
The chain uses Heinz No Added Sugar Beanz, which contain an unspecified ingredient that is derived from animals.
"We use the no added sugar baked beans and have been in conversation with Heinz to make them vegan," a JDW spokesperson explained.
"Yes, we could do the regular beans, but that adds a lot of calories and we serve over 350,000 non-vegan breakfasts each week with the beans.
"[The meal] is £3.25 in most pubs and we believe it is a good breakfast for the price, but we're always happy to listen to feedback."
Breakfast options are, of course, limited for vegans because there can be no usual suspects such as bacon, eggs or sausages. But as veganism grows, it appears many people want more on their plate in the form of plant-based alternatives.
The spokesperson added JDW provides several vegetarian and vegan meals on its menu such as its new 'gourmet' vegan burger, and that the market is "important" to them.