Free Heineken SmartDispense up for grabs

By Heineken

- Last updated on GMT

Related tags: Heineken, Beer, Cellar management, Hygiene + cleaning

Heineken is giving twelve lucky operators the chance to win with SmartDispense over the next 12 months, inclusive of three years free services and line cleaning as well as additional staff training benefits and access to the Heineken Buying Club – all for FREE!

Heineken SmartDispenseTM​ is an award winning, industry-leading and sustainable business solution, connecting dispense technology with service and the insights that an operator needs to improve drinks quality, reduce waste and save time. Now more than ever, it’s crucial to provide customers with an unbeatable experience and great service and SmartDispense ​ensures a fresh, cold, perfectly poured pint, every time.

SmartDispense has revolutionised the way draught beer and cider is dispensed and served in pubs and bars. By extending line cleaning intervals to six or even twelve-weekly cycles (depending on SmartDispense system type). Operators can reduce water, CO2, beer and cider wastage by at least 83.3%[1]​.

Launching this month, new and existing operators have the chance to revolutionise their business, serve better and win with SmartDispense, including three years of free services and line cleaning – allowing them to improve their quality, reduce wastage and save time and money.

What’s more, each winner can also expect additional benefits including:

  1. A free site survey of their outlet by Heineken SmartDispense ​technicians, to determine the right dispense system and brands for you.
  2. Three years of services include a regular 24-point professional line cleaning service which delivers consistently great quality pints for your customers whilst reducing the environmental impact of water and gas waste. The service also saves you time and the cost of cleaning materials - For the average 10-tap pub, this equates to about 1,500 pints of beer and cider, more than 10,000 pints of water and over 156 line cleaning hours saved per year[2]​.
  3. Access to the Heineken Buying Club – a service providing access to leading tools, services and suppliers at discounted prices, including everything from utilities, waste disposal, catering equipment and marketing tools. This is worth on average £5,000[3]​ of savings per outlet, per year.
  4. Free access to the Hello BEER​ app, a staff training programme covering everything from perfect pour training to cellar management – ensuring staff can deliver an excellent customer experience, every time.
  5. Inclusion within Heineken's Green Pint campaign, a consumer awareness driving campaign to help you tell your customers about your SmartDispense system and more sustainable pint offering. Green Pint outlets will be featured on our pub finder map and consumers will be directed to their nearest venue. You can also raise awareness of your Green Pint status with our FREE window stickers and downloadable social media assets.

For the chance to win one of twelve SmartDispense systems, operators simply need to complete a short form in the link below to be entered into a monthly draw for the next 12 months. https://smartdispense.heineken.co.uk/win-smart/. Terms and conditions apply.

[1] ​When compared to a UK std. dispense 10-tap system clean to industry guidelines every 7-days

[2]​ When compared to a UK std. dispense 10-tap system clean to industry guidelines every 7-days

[3]​ Heineken estimates that the average pub could see annual cost reductions of £5,000 through the Heineken Buying Club

Related topics: Beer

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