Greene King launches 8th Hive Pubs site after £340k investment

By Amelie Maurice-Jones contact

- Last updated on GMT

The Norfolk Terrier: New Hive Pub site launched by Greene King
The Norfolk Terrier: New Hive Pub site launched by Greene King

Related tags: Greene king, Pubco + head office, Norfolk, Property, Finance

Greene King Pub Partners has launched its eighth Hive Pubs site, the Norfolk Terrier, after a £340,000 investment.

The pub, which is situated in Thetford, Norfolk, will be run by new franchisee Louise Burden, who was previously at the helm of the Green Dragon in Thetford. 

The Norfolk Terrier, which has been closed for more than two and a half years, has been revamped to create a modern look and feel. The pub will offer an extensive range of food and drink in line with the Hive Pubs branded concept.  

About the offer

Burden said: “Having run a franchise pub with a different operator, taking on a Hive Pub as a franchisee was the natural next step for me.  

“Greene King have provided me with a fully invested and revamped pub with a proven concept, plus I get a guaranteed franchise fee on top of the usual share of turnover as well as other bonus opportunities.” 

The Hive Pub will also serve an extensive range of drinks from standard and premium lagers, to ciders, spirits and soft drinks. 

A bright future ahead

Sport will play a key part of the offer at the Norfolk Terrier, so the site has Sky Sports and BT Sport subscriptions to show major sporting events. It also has a pool table and dartboards, and plans to host local darts and pool teams, with ambitions to host the local bridge team and cricket club. 

Greene King Pub Partners managing director Wayne Shurvinton believed the pub looked “truly brilliant” and had a bright future ahead of time. There was more in the pipeline to come for Hive Pubs, he added. 

Aimed at those with experience of running a pub, the Hive Pub franchise agreement gives licensees a ready-to-trade pub within a proven branded concept for a £5,000 ingoing cost, according to Greene King.

Related topics: Greene King

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