Digital technology has grown massively in the mainly analogue world of pubs in recent years, but how is that translating to cash in the till and people through the door?
The Lock In team speak to a number of experts including James Goldsworthy, head of digital at Punch Pubs & Co, top chef and social media whizz Gary Usher of Elite Bistros, Reputation's Phil Capper as well as Charlie Harding of Bonne Vivante Marketing and top operator Jesse Dunford Wood.
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Music by www.audionautix.com