THE CASK PROJECT
Hydes unveils final ales in its TV inspired seasonal range
The final themed ales to be introduced will be Our Survey Says, a 4.2% ABV deep amber beer available throughout September; Four Candles, a 5% ABV classic ruby ale for October; Say What You See, a 4.5% premium golden ale for November, and Jerry the Berry, a 4.4% ABV fruity red ale.
Hyde’s full 2024 seasonal range comprised a range of 12 ales themed around classic British TV shows including Bulls Eye, Dad’s Army, Family Fortunes, Catchphrase, The Two Ronnies, Monty Python’s Flying Circus, Fast Show, Hi-De-Hi, Phoenix Nights, Fawlty Towers and Only Fools & Horses.
British styles
The Salford-based firm also revealed details of the final ales from its 2024 vintage line-up, including Oatmeal Stout (4.5% ABV), a full-bodied, dark beer crafted from roasted and pale malts, as well as English hops and roasted barley, available throughout September and October.
For November and December, Hydes will release ‘Anvil’ Nut Brown (3.8% ABV), a tribute to one of the brewer's favourite British styles.
Deep mahogany in colour, Nut Brown has been described as a “sessionable ale that typifies a once highly popular style of brewing”.
Hydes Brewery managing director Adam Mayers said: “Our 2024 range has proved very popular across our pub estate.
Exciting range
“This year we have offered customers a fantastic collection of monthly beers to celebrate classic TV programmes from the past, plus six bi-monthly beers showcasing a range of vintage ales from the Hydes historical archives.
“This batch of ales, which concludes our 2024 offering to complement our core range on bar, combines elements of our rich brewing heritage in the North West through our vintage range with an innovative, contemporary range of seasonal ales playfully themed around British TV classics.”
In July, the brewer, which was founded in 1863, celebrated record results with a turnover of £39.3m for the year to end of March 2024, up from £34.1m last year.
Myers added: “We are currently finalising our exciting 2025 range which will include six more vintage cask ales to be made available bi-monthly and a completely new themed range of 12 seasonal ales. We can’t wait for our customers to sample what we have to offer.”