Raising spirits...

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The Lock In Podcast (Ed Bedington)

It’s no surprise that spirits are low in the pub industry - and that’s just the category! In the spirit of adventure (sorry) The Lock In podcast team take a deep dive to see why consumers are switching off the G&T.

With the gin bubble well and truly popped, the spirits category sits in the doldrums - the podcast team tackle the topic with some great guests, including WSTA boss Miles Beale, and Liam Scandrett from the WSET.

We also speak to top operator Nick Parkinson of the Kirkstyle Inn and Sportsman’s rest on how to deliver a better cocktail offer, and hear from CASK Liquid Marketing boss Stuart Ekins to get a supplier take and sample some whisky.

For those of a nervous disposition, be warned, my Australian co-host Heath Ball gets rather passionate about the Government early on. Nothing to do with the whisky.

Tune in now and don’t forget to like, share and review.

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