Licensed Trade Charity winners revealed

LTC Awards 2025 dish out the gongs
LTC Awards recognise wellbeing champions (LTC)

An evening of celebration has seen the winners of the annual Licensed Trade Charity revealed from across the sector.

The LTC Awards recognises individuals and organisations that exemplify practice in wellbeing and who have gone above and beyond to support the charity and raise awareness of its services.

This year’s winners were:

  • LTC Wellbeing Champion Award – Katherine Panayi, Barons Pub Company
  • LTC Excellence in Workplace Wellbeing (Suppliers) – Bidfood
  • LTC Excellence in Workplace Wellbeing (Operators over 251 sites) – Star Pubs
  • LTC Excellence in Workplace Wellbeing (Operators under 250 sites) – Barons Pub Company
  • LTC Fundraiser of the Year Award – Amanda Thomson, Avani Solutions

Winners were awarded for their commitment to wellbeing in the workplace, the development and implementation of wellbeing programmes, and their ongoing support of LTC.

The charity said the support was critical to its mission to “transform lives and unleash potential” enabling it to reach more individuals in need of support, practical advice, and financial assistance.

The awards saw more than 300 attendees from across the licensed trade gather in London, with host writer and broadcaster Ian Stafford joined by celebrity guests former England footballer Les Ferdinand and actor James Cosmo.

Report published

The evening also saw LTC CEO Chris Welham launch the charity’s latest Impact Report.

The report highlights that in 2024 in the face of the cost-of-living crisis, inflationary challenges, increasing employment costs, and reduction in business rates relief, the charity assisted over 40,000 people, received over 4,000 calls to its free 24/7 helpline, and awarded almost £1.5 million in grants and services.

Welham added: “This year has been one of both challenge and progress for our sector. I want to congratulate all our incredible award winners, who continually drive our industry forward by investing in people and wellbeing.

“We’re incredibly grateful to all our partners, supporters, employees, volunteers and trustees for their unwavering commitment to LTC. Because of your continued support, we can continue to transform the lives of people across our industry every day.”

To view LTC’s latest Impact Report, visit www.licensedtradecharity.org.uk