Each venue was specifically selected based on property type, heritage, location and long-term potential, using insights from its internal customer and performance databases.
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They include the George & Pilgrims, Glastonbury; the Bull Inn, Barton Mills; the Greenman, Fownhope; the Conningbrook, Ashford; Breckland Lodge, Attleborough; the Wherry Hotel, Lowestoft; and the Lion Hotel, Chelmsford, according to MCA Insight.
The pub-with-rooms-operator, which will mark its 30th anniversary later this year, said the new additions will help grow turnover to almost £100m, after being acquired by RedCat in 2021.
Investment programme
Its expansion is being supported by a substantial CAPEX investment programme, focused on enhancing guest experience and maintaining quality across the estate.
A number of new roles have also been created as part of the plans, as well as retaining and reshaping many existing ones.
Following the appointment of Adam Charity as managing director late last year, the business will introduce several new positions from next month - including a new area manager and a regional executive chef overseeing the newly integrated sites.
Commenting on the latest set of acquisitions, Charity said: “The addition of these seven inns has been carefully considered to ensure they align with our portfolio, our collections and our long-term vision.
Sustainable growth
“Over the next year, we’ll be introducing Coaching Inn Group’s signature touches, service standards and digital capabilities, alongside several planned refurbishment, and will continue to look for new opportunities across the UK where the fit is right for the brand.”
RedCat Hospitality CEO Richard Lewis added: “This is an immensely exciting time for the business, as we look to drive forward our pubs-with-rooms into a single division.
“The recent recognition as Which? Large hotel chain of the year, combined with our brilliant teams continues to allow us to create a national portfolio focused on the modern coaching inn – striking venues that stay true to their history, while offering best-in-class service and hospitality.
“The addition of these seven inns and our continued investment across our estate strengthens our foundations for the next phase of sustainable growth.”
