During her tenure, Lorraine has been a defining force in the evolution of William Reed’s UK portfolio, leading and shaping brands across grocery, manufacturing, hospitality and retail including The Morning Advertiser, The Grocer and Retail Week.
Her leadership has driven significant brand transformation, audience growth, commercial innovation, and cultural change, ensuring these brands remain authoritative, relevant, and future-focused in a rapidly changing industry.
Beyond brand development, Lorraine has been a passionate advocate for supporting people across the grocery and wider food industry, having served as a Trustee of GroceryAid and as a steering group member of Grocery Girls and Farm Africa’s Food For Good initiative. In addition, she served on the board of the Association of Convenience Stores & Morning Advertiser.
Lorraine leaves behind a strong leadership legacy, high-performing teams and a portfolio of brands well positioned for continued growth and relevance.
Lorraine said: “William Reed has been my professional home for nearly three decades, and I’m incredibly proud of what we’ve built together.
“I’ve had the privilege of working with outstanding teams and brilliant customers, and of leading brands that genuinely matter to the industry they serve. It’s been an honour to have contributed to digital transformation, event creation and navigating fundamental structural change in the media landscape. I wish everyone at William Reed continued success.”
William Reed CEO Tracy De Groose said: “Lorraine has been a defining part of William Reed for almost 30 years, and her impact on our business and our industry has been significant.
“She has led with passion, creativity and deep customer understanding, helping to build and evolve some of our most important brands. I’m hugely grateful for everything she has given to William Reed, and we all wish her the very best for this next chapter.”