BRULO - “The Rolls-Royce of Alcohol Free Beer”
BRULO is the premium alcohol free craft beer being poured in some of the UK’s hottest venues, from The Pelican in Notting Hill to leading independent pubs, hotel groups and members’ clubs. Hop forward, properly cold conditioned and brewed with no shortcuts at 0.5% ABV, it is the beer The Guardian called “The Rolls-Royce of alcohol free beer” and that scored a perfect 5/5 in The Telegraph’s blind taste test.
Founded by James Brown, founder of Beer52, the world’s largest craft beer community, BRULO is backed by the founders of Funkin Cocktails, Beavertown Brewery and Zoopla, alongside more than a thousand investors from a recent Crowdcube round. The core range spans Lust for Life IPA, Highway to Helles Lager, and more. Available in cans and 30L Kegstar steel kegs.
With low and no now one of the fastest growing categories behind the bar, BRULO offers operators a premium price point with strong margins and a 73% repeat purchase rate. Over 1,800 reviews average 4.9/5 on Trustpilot. Give guests something worth ordering and the beer sells itself.