Archives for September 10, 2006

← 2006

RTDs - down, but not out...

"Reports of my death have been great exaggerated". So said 19th century American novelist and humourist Mark Twain. Well if the ready-to-drink (RTD)...

Ready to fight back?

How important is new product development (NPD) for the market?Stuart Davis: I think to keep the category stimulated a degree of NPD is necessary...

Back to basics: Branding drives sales

BRANDING IS about much more than expensive advertising and pub chain logos. It's about communicating what makes your business individual and...

E-pub - Going wireless

Wireless technology. It's the best thing since the wireless. Which seemed to have loads of wires. But it enabled human beings to communicate across...

City Comment: Hamish Champ

By Hamish Champ

Has the bubble burst, or begun to deflate somewhat, on private equity involvement in the pub market? If not, has the sector at last become wise to...

What they said

CAMRA's proposed guest beer law, (which would see all companies that own 30 pubs or more give their outlets the freedom to buy a guest beer), has...

Listening to their customers

"To a large degree, consumers have now taken control of the on-trade market and are not prepared to simply accept what is put before them. The...