Guinness dreams of a white and black Christmas
A £2 million media campaign for Guinness forms the backbone of Diageo’s masterplan to drive festive beer sales and satisfy hard-to-please men in the prezzie department.
Archives for December 14, 2011
Pendle council in DBO warning
A local council in Lancashire has sent letters to people banned from pubs in Pubwatch schemes, warning them not to try and enter those premises over the festive period.
Post-loading poses problems
Innovative ideas in the licensed trade are like Marmite — you either love ’em or hate ’em. So it is with Bob Senior’s idea in Durham that if you can’t beat them, you try and turn a trick.
Head: are you giving too much?
Last week, somebody decided that pubs are giving their customers too much head, which prompted somebody in a union to write to the government and complain that this is the sole fault of the pub companies.
Mark Hunter is new BBPA chairman
Molson Coors chief executive Mark Hunter has replaced Ralph Findlay as the chairman of the British Beer & Pub Association (BBPA). Marston’s boss Findlay is stepping down after the completion of his two year term of office.
The Big Interview: Jim Fallon
He was the banker who funded Enterprise Inns as it grew to be the biggest pub company in the country. He advised on, backed and brokered countless deals during the industry’s M&A heyday.
'Minimum pricing will save lives'
A group of leading doctors and academics have said that thousands of lives could be saved if cheap alcoholic drinks were made more expensive and called for the Government to bring in a minimum price for alcoholic beverages.
Punch licensee launches marketing service
A Punch Taverns multiple operator has launched a bargain marketing scheme that is helping to fill other Punch pubs with customers.
Roberts joins Watson and Bruce in new pubco ventures
John Roberts, the former managing director of the Fuller’s Beer Company, has become a founder investor and non-executive director of two new pub companies alongside pub entrepreneurs David Bruce and Clive Watson.