CAMRA national executive condemns sexist beer

By Nikkie Sutton

- Last updated on GMT

Taking a stand: the Campaign for Real Ale will not condone sexist beers being stocked at its festivals
Taking a stand: the Campaign for Real Ale will not condone sexist beers being stocked at its festivals

Related tags: Beer

The Campaign for Real Ale's (CAMRA) national executive has issued a statement, condemning sexist beer marketing.

The statement came after various breweries were slammed for sexist marketing, which led to one head brewer calling on organisations to ban beers featuring sexist imagery on pump clips.

Following this, CAMRA and the Society of Independent Brewers (SIBA) laid out plans to ban sexist beers at their festivals.

Clear and unequivocal 

The CAMRA national executive statement highlighted how it would not condone any of its members found to be using sexist images or slogans at beer festivals or promoted in its competitions or publications.

The statement said: “After a number of recent incidents we believe that it is time for us, CAMRA’s senior elected leadership group, to make a clear and unequivocal statement about the behaviour that we expect of our members, those with whom we work in our campaigning and the customers who attend our beer festivals.

“We reaffirm our condemnation of any behaviour that discriminates against individuals because of their gender, race, ethnic origin, disability, age, nationality, national origin, sexuality, religion or belief, marital status and social class."

Take action

It added: “We abhor sexism and will take action against CAMRA member who, by their words or acts, is disrespectful of any individual because of their gender.

“We expect the behaviour of those who work with us, whether in campaigning at our events, to be consistent with our values.

“We condemn those who use sexist images or slogans to market their products and will not condone them being stocked at our beer festivals or promoted in our competitions and publications.”

Related topics: Beer

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