It also included plans to reform the soft drinks industry levy, which first came into force in 2018, to drive reformulation as well as the introduction of mandatory healthy food sales reporting for all large companies in the food sector, which the Government is aiming to introduce by the end of the parliament.
That reporting will be used to set mandatory targets on the average healthiness of sales.
Trade body UKHospitality (UKH) called for collaboration from the Government and for it to co-develop measures that can make a ‘positive, genuine difference’ to the nation’s health in a viable way for hospitality firms.
Clarity needed
Chief executive Kate Nicholls said: “We are calling for clarity and details from [the] Government on the new measures outlined in its 10-year health plan, such as what mandatory reporting is set to look like and which businesses are eligible.
“Collaboration with the sector will be key as enforcing blunt and ill-suited measures upon business will not deliver genuine change but will instead add further red tape and cost.
“That cost will be passed onto the consumer, with hospitality businesses unable to absorb any further cost.”
Furthermore, according to the plan, the Government will consult on changing the upper strength threshold at which a drink may be described as alcohol free to 0.5%, bringing it into line with international standards.
Progressive step
The British Beer & Pub Association (BBPA) welcomed the definition change.
CEO Emma McClarkin said: “We are pleased [the] Government has heard our calls for descriptions to be changed and we applaud this progressive step.
“Changing the no alcohol definition to 0.5% will not only unleash growth but means new products , which will help people choose moderation and support public health goals.
“This shows a progressive approach by [the] Government and, if the definitions change, opens the door to greater investment, means we are on par with international markets, and there are more options for people who choose to moderate - everyone wins.”
