We’ll be hearing from a number of leaders within the sector as they share their insights on the next decade of transformation.
Pubs have always been and will continue to be a cornerstone of community life and this week, the BII’s Steve Alton and Butcombe Group’s Jayson Perfect will be outlining how the next 10 years could impact the sector.
Later in the week, we’ll be launching an interactive, multi-media deep dive feature, bringing the future pub to life.
Adaptation and flexibility
Through expert commentary and impressive AI technology, we’ll demonstrate exactly how the pub could look in 10 years’ time.
UKHospitality chair Kate Nicholls, Admiral Taverns’ boss Chris Jowsey, Inception Group’s Charlie Gilkes and the Unruly Pig’s Brendan Padfield will be gazing through their crystal balls to tell us their predictions.
The sector is no stranger to adaptation and flexibility. Whether it be launching new models, introducing additional revenue streams or implementing different systems, resilience by operators can never be underestimated.
We’ll be delving into the latest innovations in the sector, demonstrating just how businesses are changing.
Fresh perspectives
While our focus is firmly on the future, we’ll also be taking a trip down memory lane for a short time where we’ll reminisce about 2015, reminding ourselves of how much has happened since a decade ago.
As we head towards the weekend, we’ll be diving into consumer research and trend forecasting, revealing how drinking habits, food preferences and social expectations are evolving, with these insights helping to paint a picture of what consumers want pubs to look like in 10 years’ time.
The week will conclude with a synthesis of key findings and reflections on what the future holds including what we’ve learned, what surprised us and what the industry must do now to thrive in 2035.
The next few days are set to spark bold ideas and fresh perspectives on what the pub of 2035 could be.
