With household budgets still under pressure, many pub and bar groups are leaning into added value incentives to stretch customer spend further, alongside food, drink and stay packages designed to bring people through the doors.
Below is a roundup of confirmed offers across pubs, pubs with rooms and bar groups ahead of the Black Friday and Cyber Monday weekend.
Pubs with rooms
Village Hotels
Village Hotels is running a broad Black Friday campaign across its Pub and Grill estate and hotel sites, with rooms available from £59 for two people. Additional offers include Half Price Pub and Grill vouchers, Half Price January Party Nights and free membership for the rest of the year at Village Health and Wellness Club.
Inn Collection Group
Inn Collection Group is offering 30% off bed and breakfast stays when booked exclusively through its app. The deal covers winter getaways, coastal breaks and UK staycations, and is available until 1 December.
Heartwood Inns
Heartwood Inns is running a series of Black Friday offers. Guests can unlock 25% off the à la carte menu until 1 December for groups of up to six, valid all day Monday to Friday and until 5pm on Saturdays.
Gift vouchers are also boosted for the Black Friday weekend, with 10% added on vouchers from £50 to £99, 15% added on vouchers from £100 to £149 and 20% added on vouchers from £150 to £500. All added value offers run from 28 November to 1 December.
Pub groups
Mitchells and Butlers
O’Neill’s Carnaby is serving pints of Guinness for £3, unlocked through the O’Neill’s app.
M&B’s Premium Country Pubs division is offering 40% off main meals for app users between 24 and 27 November.
Greene King
Greene King customers receive an additional £10 free for every £40 spent on digital gift cards. The offer runs from 24 November to 1 December.
Brewhouse and Kitchen
Brewhouse and Kitchen is offering 20% off beer masterclasses, gift cards, mini kegs and brewery experiences.
Young’s Pubs
Young’s is offering vouchers with bonus credit. A £50 voucher receives a £10 bonus, a £100 voucher receives a £20 bonus and a £200 voucher receives a £50 bonus.
Gift vouchers are valid for 12 months from 25 December 2025, with the reward voucher redeemable between 1 January and 31 March 2026.
Almond Family Pubs
Almond Family Pubs is trailing a Black Friday deal available only to email subscribers, using the offer as a targeted loyalty driver.
Parogon Group
Parogon Group is offering 20% extra value on all gift card purchases for Black Friday.
Bars and experiential venues
Electric Shuffle
Electric Shuffle is adding 20% extra value to festive gift cards purchased by 1 December, with a £100 card being worth £120.
The Alchemist
The Alchemist is offering 20% off its retail shop and 20% added to gift cards during the Black Friday period.
Inception Group
Inception Group venues including Mr Fogg’s, Cahoots and Control Room B are offering 20% off gift vouchers, valid until Monday 1 December.
All Bar One
All Bar One is offering £6 pints of selected draught beers, including Jubel Peach, Verdant Lightbulb and Modelo. The offer runs across all sites excluding the O2 until 30 November.
This year’s Black Friday offers show how pubs and bars are increasingly adopting retail-style tactics to drive engagement, from tiered voucher rewards to app based incentives.
While the nature of the deals varies, the overall trend is clear - operators are using the event to secure early December footfall, stimulate gifting and convert one-off visits into repeat trade during a crucial trading period.
