Club Soda, the mindful drinking movement, has announced the dates for No, Low and Mid-Strength Summit 2026, with the successful event returning for a third year with a bold new programme.
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Hosted at the Coin Street Neighbourhood Centre in Waterloo, London on 6-7 October, the event will offer a range of expert-led talks, brand growth workshops and discussions about the future of the category as well as an opportunity for brands to meet more than 800 buyers during one-on-one meetings.
New topics
This year, organisers said the summit will introduce a host of new topics to the agenda, with the aim of fostering constructive dialogue and sharing valuable insights and strategies that will help to shape the future of the industry.
Key summit speakers and buyers at the 2026 summit have also been announced including keynote speaker Bill Shufelt, co-founder and CEO of Athletic Brewing. Others include Tim Bird, director of Cheshire Cat Pubs & Bars, Ian Bray, former CEO of Fentimans and Marcos Slazar from the Adult Non-Alcoholic Beverage Association.
Never mattered more
Laura Willoughby MBE, founder of Club Soda and chair of the Summit said: “As we head into our third year, the timing couldn’t be more important. With the Government signalling greater support for the no, low and mid-strength sector, collaboration has never mattered more.
“This conference brings the industry together to share ideas, tackle shared challenges, seize new opportunities, and shape what comes next. As the UK’s only conference dedicated entirely to the category, it’s shaped by the brands themselves, because the fastest way to grow this market is by working together.”
The 2026 summit is open to drink producers, supply chain providers, consultancies and allied industries interested in the low and no-alcohol beverage sector.