Running your pub > Marketing

New Ei Publican Partnerships campaign set to giveaway 15,000 free pints

Ei Publican Partnerships is launching a national “Pub Fortnight” campaign, supported by Heineken and VisitEngland, which will “drive footfall” and see a giveaway of thousands of pints this summer.

Free pints: Ei launch new campaign "National Pub Fortnight" which will see 15,000 free pints given away

Pub slams ‘unscrupulous untruths’ in TripAdvisor review

18-Apr-2017 - A pub has slammed one customer’s review on TripAdvisor, which criticised its staff, toilets and interior design, calling their comments ‘unscrupulous untruths’.

Outdoor ordering: Time for licensees to think about their gardens

13-Apr-2017 - The days are getting longer, the barometer’s rising and the temperature is on the up. Summer’s on its way and it’s time for licensees with gardens to think about maximising...

Trade predicted to take £280m in bank card spend over Easter

12-Apr-2017 - As Brits head out for long lunches and trips this Easter weekend, pubs across the UK are predicted to benefit, with the hospitality sector set to rake in more than...

People visiting pubs increases 12.5% on past year

12-Apr-2017 - People visiting the pub rose 12.5% year on year to March 2017, the latest data from Barclaycard has shown.

Pub football tournament offers sport and site makeover prizes

12-Apr-2017 - BT has launched a pub football tournament that is open to anyone over the age of 18 who wants to represent their local pub or any licensees who want to...

BII announces Licensee of the Year 2017 semi-finalists

11-Apr-2017 - The British Institute of Innkeeping (BII) has announced the 16 semi-finalists for this year’s Licensee of the Year competition.

My Pub: The Cartford Inn, Lancashire

10-Apr-2017 - Julie and Patrick Beaume’s Lancashire pub the Cartford Inn was named Best Inn at 2016’s Great British Pub Awards, ahead of celebrating its 10th anniversary this year. The couple discuss...

My Pub: The Shack 68, Twickenham

06-Apr-2017 - After retiring from rugby union, former England and Harlequins back Ugo Monye decided to turn his hand to running a pub a stone’s throw from Twickenham Stadium. He and business partner...

MPs invited to join Community Pubs Month celebrations

03-Apr-2017 - All MPs have been invited to a community pub in north London as CAMRA’s Community Pubs Month kicks off.


Molson Coors: ‘a responsibility to support pubs’

21-Mar-2017 - Beer distributor and brewer Molson Coors has promised to uphold its support to help save the 'Great' British pub after launching a new campaign last week.

My Pub: The Doctor's Orders, Sheffield, South Yorkshire

20-Mar-2017 - Licensee Matt Steer has been in the pub business long enough to know what it takes to succeed. And in Sheffield, labelled ‘the real ale capital of the world’, the...

Molson Coors launches ‘save the pub’ campaign

13-Mar-2017 - Drinks giant Molson Coors has launched a direct attack on the UK’s “one-size-fits-all” global coffee shop culture by revealing its save the great British pub campaign.

Pub success: Starting out

09-Mar-2017 - Owning a pub is the aspirational dream for a significant minority of people who regularly soak up the atmosphere in a pub. But just what do you need to know...

Blaze a trail: the pros and cons of being part of a pub crawl

07-Mar-2017 - A pub crawl may not be the best thing to happen at your business if you are worried about infringing licensing guidelines, but don’t dismiss the idea because a variation...


LTC bursaries: A different school of thought

03-Mar-2017 - Did you know the Licensed Trade Charity provides educational sponsorship opportunities to families of people who work in the drinks trade? One of the objectives of the charity is to...


Look to Dubai for inspiration says brand expert

28-Feb-2017 - Operators need to look further afield than the UK, creative expert and founder of Keane Brands Aidan Keane told delegates at The Morning Advertiser’s MA500 event in Birmingham earlier this...

Marketing expert helps save 267-year-old pub

28-Feb-2017 - A village collective led by local marketing professional Lucy Boyes has saved a 267-year-old pub in Norton Lindsey, Warwickshire, after developers proposed turning the building into housing.

Charity gallery: heroic operators doing their bit for good causes

17-Feb-2017 - The Morning Advertiser takes a look at what those in the trade have been up to in order to raise funds to charity.

Carling offers pubs up to £30k support in Premier League tie-up

10-Feb-2017 - Carling is offering licensees ‘Bottoms Up’ pint dispensers, access to 4K HD coverage of football matches and discounts for Sky TV as part of a Premier League partnership promotion.

Disney pub crawl pairs drinking and dressing up

10-Feb-2017 - Glasgow's pub scene will be awash with Disney fans who will dress up as their favourite fairytale characters for a magical pub crawl in March.

TV weatherman legend backs Fuller's free pints giveaway

06-Feb-2017 - Fuller's has signed former weatherman Michael Fish as the face of a new campaign that promises to give punters a free pint of London Pride whenever it rains in the...

Heroic operators doing their bit for charity

24-Jan-2017 - Gallant pub companies, licensees and brewers have raised money for charities close to their hearts.

Pubs cashing in on Trump inauguration

19-Jan-2017 - Pubs are gearing up to hold Donald Trump-inspired parties ahead of the president-elect’s imminent inauguration on Friday (20 January).

Why Dry January is no longer a period of doom and gloom

19-Jan-2017 - The emptiness of a pub in January after a hectic Christmas can strike fear into the heart of any licensee but perhaps this month has the potential to be as...