Idris Elba fronts new Purdey’s campaign

Hollywood heart-throb Idris Elba has teamed up with Britivic brand Purdey’s to announce the return of its #ThriveOn campaign for the second year in a row.

Comeback: the campaign has returned following its success with Idris Elba in 2016

Strong April sales help managed pubs outperform restaurants

11-May-2017 - Managed pub operators saw a 6.1% jump in like-for-like sales last month, according to the latest figures from the Coffer Peach Business Tracker.

Fentimans will triple turnover by 2022, says owner

10-May-2017 - Premium soft drinks company Fentimans has revealed that it will triple turnover as part of a five year plan.

In Association with Schweppes

The first carbonated soft drink

09-May-2017 - Schweppes’ 234 years’ of history is potted with just as many twists and turns as an episode of Dynasty, featuring love affairs, treachery and the determination to succeed.

Is social media ruining the UK's pub culture?

08-May-2017 - Millennials are drinking less than any other age group and licensees have put the blame on social media, but is this really the case?

Consumers 'hugely misunderstand' sugar tax

05-May-2017 - The sugar tax has caused confusion among consumers with two thirds of those quizzed thinking it applies to sweets and confectionery rather than soft drinks, new research has revealed.

Coffee shop ‘slowdown’ is massive opportunity for pubs

27-Apr-2017 - Suggestions that coffee shops will eventually outnumber pubs could be blown out of the water following Whitbread’s announcement it will reduce its Costa high street estate by up to 10%.

Bottlegreen unveils new flavours

18-Apr-2017 - SHS Drinks has announced two new flavours to its Bottlegreen sparkling pressé – Fruity Raspberry Lemonade and Refreshing Ginger Beer.

Turn up the heat on your summertime drinks offer

18-Apr-2017 - Visiting the pub during summer is a quintessential British trait. And whether your customers are driving or enjoying an alcoholic drink, there’s room for softs and spirits at your site....

Vimto launches still spring water drink

06-Apr-2017 - Vimto is set to enter the flavoured water category for the first time with the launch of Vim2o.

In association with Diageo

5 twists on the classic gin and tonic

30-Mar-2017 - Look at these five twists on the classic gin and tonic, perfect for summer cocktail menus, which can add a touch of excitement to your offer.

ALMR: obesity solutions should not burden operators

27-Mar-2017 - The Association of Licensed Multiple Retailers (ALMR) has reiterated its message that the trade is keen to help tackle childhood obesity but without the burden falling on licensees.

Britvic to pass on cost of sugar levy to customers

24-Mar-2017 - Soft drinks giant Britvic, the manufacturer of products including Pepsi, will pass the cost of the sugar levy on to its customers, GB managing director Paul Graham has confirmed.

Coffee shops to become ‘new local’ outnumbering pubs by 2030

24-Mar-2017 - Coffee shops are set to outnumber pubs by 2030 becoming “the new local”, according to a new report.

Category update

Soft drinks are on the up

23-Mar-2017 - The soft drinks category has seen a rise in volume and value according to statistics from CGA Strategy.

Vimto poised to make big push into pubs

22-Mar-2017 - Soft-drinks maker and distributor Nichols is set to make a bigger push of its brands, including Vimto and Feel Good, into the pub trade.

JD Wetherspoon to slash 7.5% off food and drink at 900+ pubs

16-Mar-2017 - JD Wetherspoon (JDW) chairman Tim Martin will hack 7.5% off all food and drink prices for one day across his 900+ pub estate later this year to demonstrate the effect...

A timeline: how BrewDog became what it is today

13-Mar-2017 - From its conception with two employees and a dog in 2007 to its global success of today, The Morning Advertiser sets out the history of BrewDog – warts and all.

Craft soda maker lands big Greene King deal

10-Mar-2017 - Fledgling independent craft soda maker Dalston’s has landed a contract to supply 150 Greene King pubs in London, a sign the segment is primed to “blow up”.

Soft drinks: little mix can pay off big

07-Mar-2017 - The rise in popularity of soft drinks isn’t just down to thirsty designated drivers or those on a health kick. It is the flavour they provide in cocktails and mixed...

How will Coke stay relevant in a craft world?

05-Mar-2017 - A rise in the number of ‘craft’ soft drinks products on the market – an already roaring trend in beer, cider and spirits – won’t pose an immediate threat to...

5 trends to boost soft drinks sales

03-Mar-2017 - There are five key trends pubs should consider to boost their soft drinks sales and take advantage of the rising number of teetotal consumers in the UK, according to a...

Franklin & Sons’ new cans

01-Mar-2017 - Soft drinks maker Franklin & Sons has extended its mixers range with new cans in response to increased consumer demand for spirits.

Mounting costs pose real threat to on-trade growth

23-Feb-2017 - Increasing food and drink prices, as well as business rates revaluations, pose immediate threats to on-trade growth this year, new research shows.

JDW will be first pub chain to show drinks calories

19-Feb-2017 - Calorie information for all pub giant JD Wetherspoon’s (JDW) drinks will be shown on its menu and website for the first time from next month.