Drinks > Cider

Taunton Cider Company eyes new accounts following capital investment

A century-old cider brand is aiming to expand into more pubs and bars after receiving investment from a capital lender.

Reborn: TCC was relaunched in 2016 after being killed off by the C&C group

Imbibe Live 2017: top trends from the show

04-Jul-2017 - Drinks trends that operators should look out for this year include the continued rise of gin, increased interest in foreign imports and rising interest in sparkling wines, five alcoholic drinks...

Future Trends: Beer and Cider

Beer and cider trends from home and away

28-Jun-2017 - Operators should expect to see more new craft beer and cider launches in the months ahead as experts in the sector predict a dramatic boost in consumer interest. 

Future Trends: Beer and Cider

Bad beer and cider hygiene must improve

28-Jun-2017 - Operators investing little or nothing in beer and cider hygiene training must change their ways or risk a severe drop in sales, a panel of sector experts has warned.

Future Trends: Beer and Cider

BrewDog sets out ‘world domination’ plans

27-Jun-2017 - BrewDog will dramatically expand its international business by pumping funds into markets such as France, Australia and Asia, as the brewer’s founders aim to be the largest craft brewer in...

Deadline extended for Beer & Cider Marketing Awards

20-Jun-2017 - The deadline to enter the Beer & Cider Marketing Awards has been extended to 17 July.

Hawkes opens London’s first urban cider mill and taproom

07-Jun-2017 - Cider producers Hawkes has opened London’s first urban cider mill and taproom. 

Alcohol delivery service scolded by ASA over ‘unwise’ memes

24-May-2017 - A drinks company that delivers alcohol to people’s homes struck the wrong chord with the Advertising Standards Authority (ASA) after using memes promoting “unwise” alcohol consumption.

Shepherd Neame launches first cider

22-May-2017 - Brewer and pubco Shepherd Neame has announced Orchard View will be its first cider.

Pete Brown: craft beer will drive alcohol-free category

18-May-2017 - The alcohol-free beer category will become as attractive to drinkers as the regular alcohol categories soon, according to award-winning beer writer Pete Brown.

Punch brings back free pint promo

12-May-2017 - Punch has announced the return of its free drinks promotion in partnership with Carling, Stella and Rekorderlig Cider.

Kopparberg Sparkling Rosé cider now available to the on-trade

10-May-2017 - Kopparberg has revealed its sharing Sparkling Rosé Cider is now available to the on-trade, after it was initially only stocked in Asda.

Is social media ruining the UK's pub culture?

08-May-2017 - Millennials are drinking less than any other age group and licensees have put the blame on social media, but is this really the case?

General election 2017

Drinks industry calls for ‘protection’ of £23.1bn pub trade

08-May-2017 - Demands for a more prosperous pub and drinks industry have been set out by sector organisations the Campaign for Real Ale (CAMRA) and the Wine and Spirits Trade Association (WSTA)...

Top Shelf: Brooklyn Brewery’s new IPA, Martell’s refresh and more

04-May-2017 - Brooklyn Brewery’s Scorcher IPA has launched in 30-litre kegs and Martell has “refreshed” the cognac category with a new liquid and packaging, but what have other brands been up to...

Beer & Cider Marketing Awards back for a third year

03-May-2017 - Entries to the Beer & Cider Marketing Awards 2017 have opened, backed by The Morning Advertiser (MA) as the event’s exclusive media partner.

The Cider Report

The cider trends to look out for

03-May-2017 - Premiumisation, craft and sharing are key concepts for cider and the rejuvenation of the apple sector is a big driver in the on-trade. Nikkie Sutton reports.

Exclusive on-trade berry cider launched by Westons

02-May-2017 - Westons has added a berry flavour to its super-premium brand, Mortimer’s Orchard, available exclusively to the on-trade.

The Cider Report

What is going on in cider?

28-Apr-2017 - The multitude of sub categories of cider are ensuring the sector continues to thrive and will be a welcome tipple for many during summer. Nikkie Sutton reports.

Sheppy’s new £100k rebrand ‘critical’ for growth

27-Apr-2017 - Cider brand Sheppy’s redesign was critical to continue the brand’s growth and bolster its planned advance in the on-trade, The Morning Advertiser (MA) understands.

Cornish Orchards unveils 330ml cans

25-Apr-2017 - Cornish Orchards has revealed three of its products in 330ml in a bid to enable licensees to maximise fridge space.

Heineken's £5m Old Mout campaign to boost pub sales

24-Apr-2017 - Heineken-owned Old Mout will pump £5m into a new marketing campaign to drive more people to the pub this summer.

7 day beer line cleaning rule ‘not strictly true’

12-Apr-2017 - Cleaning beer lines every seven days is not necessarily the tell of good hygiene, on-trade cellar sanitisation firm Avani has claimed after a report outed the ‘dirtiest’ beer in Britain.

Pricey booze steadies wet sales in pubs

10-Apr-2017 - Expensive alcohol is helping pubs, bars and restaurants to increase or maintain profits from wet sales as consumers look for more premium experiences.

Where are the ‘dirtiest’ pints in Britain?

06-Apr-2017 - Operators in the south-west of England have been called out by this year’s Beer Quality Report as the most likely in the UK to pour pints from unclean lines....

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