One of the Morning Advertiser's constant themes this year ha
09-Dec-2004
We must seize every opportunity to tell people what a great deal they get from their licensee be it the warm, welcoming atmosphere, the great...
Customer insight: Loyalty myth
08-Dec-2004
New research programme ONTrack aims to get closer to the views of pub customers than ever before. Daniel Pearce reports.How close are you to your...
Portman reveals Ms Jekyll and Ms Hyde
02-Dec-2004
A new cinema ad highlighting the "Jekyll and Hyde" effect that binge drinking has on women was launched yesterday by the Portman Group. The ad shows...
Well done on responsible drinks awards'
02-Dec-2004
I write regarding the Morning Advertiser Respon-sible Drinks Retailing Awards, which took place in London on 17 November. First of all, may I...
Tom Foolery nets top gong in Fuller's awards
25-Nov-2004
The Tom Foolery in Bromley has been named Fuller's pub of the year completing a hat-trick of award wins for manageress Sue Hayden. The pub netted...
Packed with potential
25-Nov-2004
Ordering a bag of crisps at the bar goes hand-in-hand with buying a pint for some consumers, but, as Dizziana Rossi finds out, pubs could do more to...
Portman Group pushes 'I'll be DES'
19-Nov-2004
The Portman Group has teamed up with Britvic Soft Drinks and the Union Pub Company (UPC) to promote 'I'll be DES' this Christmas.The designated...
The winners and the losers
18-Nov-2004
Rob McKenna White Swan, Bedworth, Warwickshire "I would definitely drop the food I serve and remain a smoking pub. The food is not a large part of...
Trade takes a bow at responsibility awards
18-Nov-2004
by MA Reporter Mitchells & Butlers, the pub company that runs All Bar One, It's A Scream, and Harvester, among other national chains, has been...
Alcohol Concern goads trade over binge-drinking
04-Nov-2004
The pub trade has been left fuming after Alcohol Concern accused it of "running scared" on the issue of binge-drinking.The organisation has stoked...
Glenfiddich in £1.6m media campaign
28-Oct-2004
Glenfiddich is being supported by a £1.6m TV and press push. The whisky will be advertised in a series of commercials, breaking next month. A...
Yates in hot seat for student loyalty card
21-Oct-2004
High-street operator Yates Group has come under fire for "encouraging binge drinking" despite announcing the launch of its BarSafe social...
Sounding out their customers
14-Oct-2004
Banning smoking at the Fountain Inn, Clent, is a bold move, say Richard and Jacque Macey, but it's what their regulars want. John Harrington reports...
Aim high to be a glass apart
14-Oct-2004
Now, where were we? That's right, wine glasses. If you remember, I have a thing about wine served in Duralex tumblers (The Anchor & Hope in...
Brand awareness
07-Oct-2004
Being able to blend spirits according to their individual tastes is what turns cocktail making into an art form. Taste & Flavour trainer Mark...
To brand or not to brand?
07-Oct-2004
Stand outside a pub, and most people with knowledge of the trade could tell you what beers will be on the bar. But neither of Matt Jackson's pubs,...
Wit wins out at Union's awards
07-Oct-2004
The wit flowed as freely as the wine at the Union Pub Com-pany awards last week, Snifter is pleased to say. Among the most memorable utterances was...
Les Routiers lifts lid on winners
16-Sep-2004
Les Routiers has announced the winners in its 2004 pubs and inns awards. They were revealed on Monday at the launchof the Les Routiers in Britain...
Yates offers Skint card to uni students
09-Sep-2004
Hard-up students are set to save cash at Yates's outlets with the launch of a new student discount card for the high street bar chain. The managed...
Goodbye drink ads?
25-Aug-2004
Is alcohol advertising about to go the same way as tobacco? How will licensees be affected if it does? Adam Withrington reports.Although it may have...
Campaign for shatterproof glass wins new backing
06-Aug-2004
The campaign to get pubs and clubs to switch to shatterproof and plastic glasses has been backed by the Institute of Licensing (IOL).The institute is...
The oldest trick in the book
01-Jul-2004
Energy 69 claims to 'ignite libidos', but how does it get away with it? Adam Withrington investigates.Using sex to sell your product is the oldest...
On to a winner
16-Jun-2004
Alcohol and sport may not be the most obvious pairing, but sponsorship of events can create fantastic brand awareness. Adam Withrington...
Bar Show 2004 round-up
16-Jun-2004
For two days at Earl's Court the latest and greatest of the drinks industry came to the fifth annual Bar Show to showcase their latest products. And...
Cellar to Glass: Glassware
10-May-2004
Taste matters most of course but branded glassware is integral to the customer's perceptions on the quality of your pub's beer.We drink with our...
01-May-2004
As the temperature rises, it's time to add a lighter touch to your menu. PubChef looks at some summer menu ideas. Ice cream's an ice dream The George...
Former Catering sites under offer
08-Apr-2004
Three former Corporate Catering Company sites are under offer through Christie and Co. The venues are the Old Drill in Surrey, which was marketed at...
Portman Group pulls two more drinks
07-Apr-2004
Two drinks companies have been found guilty of breaking the drinks industry's advertising code.The Independent Complaints Panel found that both...
Road safety campaigns cut drink-driving deaths
07-Apr-2004
Anti-drink-drive campaigns are helping to reduce traffic accidents around the world, says a recent report.The Drinking and Driving Report 2003,...
Clear choice
02-Apr-2004
With consumers ever more health conscious and choice all-important do your pub a favour and offer a range of bottled waters, says Ben McFarland.It...
Cain's is first to clinch workplace award
01-Apr-2004
Liverpool brewery Cain's helped Radio 1's breakfast DJ Chris Moyles broadcast to the nation as it became the first UK company to win the station's...
Radio 1 DJ gives Cains 'Approved Workplace Award'
30-Mar-2004
Working in a brewery is undoubtedly hard slog for those who have to do it, but most 'civilians' find the idea quite attractive.Among them is Radio 1...
I&G strikes gold at awards
25-Mar-2004
Innis & Gunn swept the board at this year's International Beer Competition (IBC) by winning the Supreme Champion prize plus three gold medals for...
Boycott planned for S&N brands
18-Mar-2004
Revellers at this year's Edinburgh Festival are being urged to boycott brands sold by Scottish & Newcastle in protest at the brewer's plans to...
An informed choice
18-Mar-2004
Budweiser Budvar UK Luke Wade, marketing manager for Budweiser Budvar UK, says the emergence of the "informed drinker" explains the solid performance...
Choice is the key
18-Mar-2004
Coors Giving customers a greater choice of mainstream lagers will provide a crucial remedy for a stuttering beer market says John Holberry, on-trade...
Student union's
18-Mar-2004
smoke ban axed by Tony Halstead A ban on smoking at five student union bars at Leeds University has been reversed after takings nose-dived a massive...
Room at the inn
18-Mar-2004
Interbrew The standard lager category unlike its premium counterpart is big enough for several brands to flourish, according to Colin Pedrick,...
Student loyalty benefits Varsity
11-Mar-2004
by Claire Hu Barracuda chief executive Mark McQuater says a like-for-like sales rise of 4.5% since last October for the company's Varsity brand...
Each month we look at simple ideas for making the most of fo
04-Mar-2004
Research by the Irish Food Board suggests that licensees will be able to cash in on food sales on St Patrick's Day, with five million people planning...
Ivell double winner at Retailers awards
04-Mar-2004
Bob Ivell, the former chairman of Scottish & Newcastle Retail, won two awards at the sixth annual Retailers' Retailer of the Year Awards. Ivell...
Firms using Portman as weapon to hit rivals'
04-Mar-2004
by John Harrington The Portman Group's complaints procedure for irresponsible drinks marketing has been labelled a "battering ram" which is being...
Beverage Brands
26-Feb-2004
Who are they? Beverage Brands has been around since the birth of the RTD market, so it may surprise some that it is now over a decade old. Managing...
In a glass of its own
19-Feb-2004
What makes me happy when I visit a pub? Plenty of decent wines by the glass. I love beer, really I do, but sometimes I want wine, especially if I'm...
KC Brands
19-Feb-2004
Who are they? Romantic KC Brands' folk did their bit for Valentine's Day on Saturday, sending 14,000 red roses to customers in a promotion for...
Put your brand up in lights
19-Feb-2004
The 27 February deadline to enter the world-class awards is nearing fast. JOHN BASS, the event's co-organiser, says the awards' commercial benefits...
The answer is Easy
13-Feb-2004
The Easy Drinking Whisky Company is out to demystify whisky, writes Ben McFarland.There is a scene in the cult film Swingers where a trio of young,...
Sample before you commit to an offer
12-Feb-2004
In my last column, we looked at "house wines" in broad terms and saw why it is crucial to make the right selection. Of course, there is nothing new...
Sidekick kick-starts new ad campaign
12-Feb-2004
Halewood has launched its first ad campaign for Sidekick since it bought the shots brand from Bulmer's last summer. The £1m washroom and poster...
01-Feb-2004 By Richard Fox
Outfoxed - Richard Fox looks at menu ideas for keeping mum happy this 21 March. One of the marvellous things about parenthood is the constant sense...
