First unveiled in 2019 to coincide with the launch of Shepherd Neame’s Cask Club real ale initiative, the scheme invites drinkers to collect seven bespoke crook stamps on their ‘passport’ – awarded with every new Cask Club beer – to receive a T-shirt and be entered into a prize draw for a weekend getaway.
New for 2023, drinkers will be rewarded with a free pint of cask ale on their next visit to a participating pub once three stamps have been collected.
This year’s Cask Club launched last month with Maverick (3.4% ABV), which the brewer described as a bright golden ale, offering sweet malty notes with a combination of floral, citrus and tropical fruit aromas thanks to US Centennial hops and three new and experimental UK hops – Ernest, Olicana and Jester.
Future Cask Club ales to look out for over the next few months include Dragonfire (4.5% English Ale), Citra Smack (3.8% ABV Citra Ale) and Session IPA Creekside (3.4% ABV).
Explore other ales
Director of brewing Mike Unsworth (pictured above) said: “We hope the passport will encourage more drinkers to try our limited-edition Cask Club beers as they are released throughout the year and perhaps then go on to explore other real ales.
“Our aim when launching Cask Club was to offer an exciting new range of innovative cask beers incorporating modern styles and flavours while celebrating some seasonal classics.
“Our first brew of the year, Maverick, has already proven very popular and we have some more fantastic beers in store for the coming months, so we are sure that drinkers will enjoy completing this year’s Cask Club Passport.”