Drinks

Thin air: you're all wondering, 'who is the God of Cider?'

In association with Mallets

World EXCLUSIVE: The first interview with the God of Cider

By Nicholas Robinson

There’s more to being an aeons-old God of Cider than posing atop huge mounds of russets with a hurricane blowing through your lustrous locks. Shepton, the new face (and biceps and loincloth) of Mallets Cider, spills the apples to The Morning Advertiser...

Hot stuff: Brits are currently drinking 95m cups of coffee a day

4 coffee trends that are hot right now

By Nikkie Sutton

Iced coffee, milk alternatives, training and understanding coffee drinkers’ behaviour are the four top things operators need to ensure they are doing to attract hot drink consumers, according to new research.