The Morning Advertiser Lock In podcast episode 22

Baby it's cold outside...

By Ed Bedington

The Lock In team tackle the first week or so of trade, how to handle freezing customers, and speak to special guests Brendan Padfield of the Unruly Pig, and Elaine Wrigley of Atlas Bar to hear their experiences of reopening to date. We also tackle some...

Marketing plan: the advert asks customers to visit pubs, if they feel safe to do so (image: Getty/Nastco)

Tesco ad calls on customers to support pubs

By Nikkie Thatcher

Instead of using ad spend to showcase in-store offers, Tesco has urged its customers to give its supermarkets 'a miss' in favour of a visit to their local.

The Morning Advertiser Lock In podcast episode 21

The challenges ahead

By Ed Bedington

In the latest edition of the podcast, the team discuss the issue of staffing amid reopening alongside conflicting guidance from councils and many other challenges operators are facing and could face in the coming months. The team are also joined by Admiral...

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