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New on-demand ‘Hot Seat Series’ featuring 14 hospitality experts launches from SmartDispense®

SmartDispense® launches Hot Seat Series with insights from 14 experts

SmartDispense® launches the 'Hot Seat Series': a 9-episode on-demand video series making expert advice accessible for all. The series is tailored for hospitality professionals seeking insights and expert perspectives on today's most pressing industry issues.

The Hot Seat Series sees top names from leading charities, pub groups, and sustainability experts pull up a seat and discuss their thoughts and experiences on enhancing and improving sustainability, staff wellbeing, retention and more.

Cutting-edge insights, no time wasted

Time is precious for operators. The videos are punchy and informative, with each episode lasting just 3-4 minutes,  they are tailored for operators on the go.

Unlocking sustainability success

While sustainability is a focus for many in the hospitality sector, navigating the path to success can raise many questions. The series offers the opportunity to get the inside scoop from industry giants like Pizza Pilgrims, Star Pubs & Bars, Signature Group, and more, as they discuss their sustainability successes and learnings. The videos give viewers the opportunity to discover how others in the industry have boosted their efficiency, cut costs, and prioritised sustainability for the benefit of business, staff, and the environment.

Sneak peek:

On how operators can improve their operational efficiencies, Steve Livens. Policy Manager, British Beer and Pub Association comments, “Venue specific guidance is really helpful in that sense, particularly when it comes to more efficient operations. Checklist processes to help people to understand where they can make those savings​.”

Caring for your greatest asset: your team

With the industry also grappling with staffing shortages, experts from So Let’s Talk, Mental Health First Aid England, and the Sustainable Restaurant Association join with SmartDispense® to offer invaluable, and often cost-free ways to nurture staff, improve retention, and entice new talent into the industry – especially in challenging times.

Sneak peek:

On what initiatives he’d recommends operators have in place to help with staff wellbeing, Thom Elliot, Co-Founder of Pizza Pilgrims mentioned, “We take staff wellbeing more seriously than literally anything else, that is the one thing that I obsess about…The basics are so important, we spent a lot of time maybe focussing on those jazz-handsy bits, and I think just getting those basics right so people feel respected and looked after.”

Richard Stephens, Head of SmartDispense® and Technical Services at HEINEKEN UK, reflects on the importance of sharing industry expertise, "More than ever, operators are facing challenges around every corner. Our new video series aims to unlock the vast knowledge within the industry and equip operators with relevant and insightful information to navigate its ever-evolving landscape."


Throughout the series, hear from 14 experts from across the hospitality industry, including:

  • Carolyn Jenkinson, Licensed Trade Charity
  • Ellis Hall, Consultant, Achilles
  • Gordon McIntyre, Founder, Hospitality Health
  • Henry Jones, Client Carbon Coach, Zero Carbon Company
  • Jo Lynch, Account Director, KAM Media 
  • Louise McLean, Business Development Director, Signature Group
  • Mark MacDonald, Head of Pub Services, Star Pubs & Bars
  • Martina Dell, Head of Projects & Consultancy, Sustainable Restaurant Association
  • Matthew Cameron, Wellbeing and retention consultant
  • Neil Ross Russell, Managing Director, Net Zero Now
  • Patrick Howley, Founder, So Let’s Talk
  • Steve Livens, Policy Manager, British Beer and Pub Association
  • Thom Elliot, Founder, Pizza Pilgrims
  • Vicki Cockman, Head of Client Delivery, Mental Health First Aid England


The series has something for everyone, videos include:

  • Retaining existing staff
  • Recruiting to the trade
  • Focusing on staff wellbeing
  • Improving operational efficiencies
  • Reducing energy usage
  • Involving your team with sustainability
  • Wellbeing and business performance
  • Customer expectations
  • Hospitality non-negotiables

Sneak peek:

Discussing his non-negotiables for the hospitality industry Mark MacDonald, Head of Pub Services, Star Pubs & Bars advises, “From an overarching sustainability point of view, the first one would be don’t delay start it today… we’ve had really strong headwinds over the last two years… and it’s really easy to put it on the backburner ‘til tomorrow, but that is the first one that we need to start today.”

The Energy Well Spent: Hot Seat series is your pass to industry insights and expertise. It's free for all and is launching on the SmartDispense® webpage from 9th​ October.

Watch episode one now

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