BT Sport is offering an early bird discount for the pay-per-view screening of the sold-out boxing clash between Tyson Fury and Dillian Whyte on Saturday 23 April.
Some 16.1m pubgoers plan to watch some of this year’s Men’s FIFA World Cup in a pub or bar while 8.8m want to watch a 2022 Women’s Football European Championship game, according to a report by research consultancy KAM and sports match-finding app Fanzo...
MatchPint – the fan engagement platform for venues, brands and sports fans – has announced a global rebrand after 10 years of operation and is now called Fanzo.
The Six Nations rugby tournament has boosted footfall to pubs during the past month or so but operators have been warned not to miss out on retaining that custom by showing the upcoming women’s version.
The British Beer & Pub Association (BBPA) has estimated 24.5m pints could be sold in UK pubs during the Guinness Six Nations Rugby Championship this weekend (Friday 11 and Saturday 12 March 2022), according to the BBPA’s beer sales volume survey alongside...
Football, rugby and cricket have proven great draws for pub operators in increasing footfall at their sites but Sky Sports Racing host Alex Hammond says horse racing appeals to a multitude of age groups too.
Pubs screening Six Nations rugby have seen uplifts in sales thanks to customers taking part in score predictions games, according to sport pub finding app MatchPint.
The Six Nations rugby tournament kick-off helped tempt 30% more customers into pubs and bars at the weekend, according to real-time market intelligence business Oxford Partnership.
More than 880,000 sports fans will be watching the Guinness Six Nations live in a pub or bar from this weekend and 193,600 of these sports fans will be looking to make a booking, suggests research conducted by MatchPint and KAM Media in December last...
Moving the Welsh matches outside of Wales during the Six Nations rugby tournament would be an “insult” to hospitality businesses because losing out on the trade provided through these key events would be a “catastrophe”.
Some 44% of sports fans said they plan to watch the 2022 Guinness Six Nations live in a pub this year with only the FIFA World Cup ranking higher, according to research by MatchPint, which allows pub customers find venues showing sports matches, and hospitality...
With the growing emphasis on tackling climate change, sports-focused pubs are being urged to lend their support to the first ever net-zero carbon football match.
Westons Cider, the Herefordshire-based cider maker, is partnering with Molson Coors and Sky Sports to offer pubs savings of up to 50% on their Sky Sports subscription.
Football fans eager to experience match fever together resulted in a huge boost to hospitality footfall on Sunday 11 July – the day England took on Italy in the Euros final.
Pubs in England and Scotland are set to lose out on revenue of £3.2m during today (Friday 18 June), when the two nations go head to head in the UEFA Euros football tournament.
Scottish pub staff could face abuse when forced to kick out football fans during the middle of Euros matches because of curfew laws, a trade group has said.
As operators make final tweaks to drink line-ups and prepare pre-match team talks for staff, The Morning Advertiser (MA) discusses tournament tactics with industry experts.
As operators count down to UEFA Euro 2020’s curtain raiser on 11 June, the British Beer & Pub Association (BBPA) has produced practical guidance for pubs in an effort to assist safe and successful screenings this summer.
BT Sport is giving grassroots footballers across England a once in a lifetime opportunity to play on Wembley’s hallowed turf, as the BT Sport Pub Cup makes its return.
As UEFA Euro 2020 kicks off, John Gemmell of the competition’s official beer partner, Heineken, talks pub trade tactics and Scotland’s major tournament return.
Having been side-lined for the best part of a year, pub operators from England, Scotland and Wales see this summer’s UEFA EURO 2020™ as a potential gamechanger. Here, four operators discuss their tournament tactics.
A poll by The Morning Advertiser (MA) has revealed that 77.5% of publicans would not show fixtures from the controversial European Super League at their venue.
Kate Stewart from the Sandon – a firm fixture on matchdays at Anfield – describes the ‘heart-wrenching’ feeling of not being able to celebrate Liverpool’s first Premier League title with supporters due to Covid-19 restrictions.
Broadcaster BT Sport and Amazon Prime Video will once again team up to make more than 20 Premier League fixtures available to pub operators in December.
Despite sport fans being able to return to stadiums in tiers one and two – and consume alcohol there – from 2 December, traditional matchday pubs haven’t experienced anything like their usual boost.
Both Sky Sports and BT Sport have announced continued cost concessions for pub subscribers unable to trade following England’s exit from a second national lockdown.
Streaming giant Amazon Prime Video has announced that live Autumn Nations Cup matches will be available to premises able to open in line with Government restrictions – for free – via a dedicated PrimeVideo HD channel on Sky.
Pub operators with existing Sky Sports and BT Sport subscriptions will not be asked to stump up the extra £14.95 pay-per-view charge to screen Premier League games not already picked for broadcast.
While the Premier League recently revised its kick-off times to ensure that fans have the opportunity to watch games before the Government’s pub curfew, 10pm closure could yet kick a number of lucrative sporting events into touch.
The Premier League has revealed a total of 15 matches, five each weekend after the forthcoming international break, will be broadcast live via Sky Sports and BT Sport.
The Globe, a regular matchday haunt for fans of Brentford FC, has been operating at just over 10% capacity as the west London club begins life at a new stadium after 116 years at Griffin Park.
The Premier League has revised its fixture schedule across the last weekend of September and first week of October in light of the Government’s 10pm pub curfew.
Clement Ogbonnaya of south London pub, the Prince of Peckham, explains how he’s successfully introduced live sport to his inclusive, community venue on the border between north and south Peckham.
With plans to open turnstiles from October now under review, matchday pub operators and stadium beer suppliers outline the impact of a prolonged, pandemic-enforced, fan exile on their businesses.
The manager of the 2019 Great British Pub Awards’ Best for Sport winner believes that the existing playbook on American Football screenings makes the NFL well suited to post-lockdown pubs.
All 28 Premier League matches scheduled to be played in September will be broadcast live via existing partners Sky Sports, BT Sport, Amazon Prime Video and BBC, the league has confirmed.
Could you run this Warrington pub? The Hawthorne is a thriving community sports pub in Warrington, showing live sport each day, along with live music every...
