Spirits & Cocktails

How to increase the bottom line through cocktails and draught cocktail technology

Sponsored by Diageo

How to install draught cocktails

By The Morning Advertiser

The growth of draught cocktail technology means pubs with little time or bar space to make cocktails can now easily tap into this profitable category.

Best selling alcohol brands 2020

The Drinks List

The Drinks List – Top Brands to Stock in 2021

By Nicholas Robinson

Despite being closed for four months, facing strict curfews, tier systems and enduring a second national lockdown, drinks sales in the on-trade were strong when the sector was open.

Should I serve cocktails when reopening after lockdown?

Post-lockdown profits hidden in cocktails

By Nicholas Robinson

It was the rising star of the on-trade outside of specialist bars, yet cocktails in pubs understandably took a bashing during and after the first coronavirus lockdown. But forget the category at your peril, because the money generated by cocktails prior...

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