Spirits & Cocktails

(image credit: Getty/monkeybusinessimages)

In association with Diageo

How can pubs prepare to reopen in 2021?

By The Morning Advertiser

With less than a fortnight before outside service is permitted and under two months until inside trading is allowed, Diageo has outlined top tips on how operators can reopen.

Women in leadership: 'There's some real talent and I think it’s just about stepping up and showing that that talent is there,' Carmen O'Neal says

International Women's Day 2021

Time to ‘step up’ and showcase female talent in drinks and hospitality

By Stuart Stone

Managing director of the 2020 UK Gin Producer of the Year, Carmen O'Neal distills why she believes International Women's Day has taken on added significance during the Covid-19 pandemic, and why collaboration is key to women continuing to unlock...

Free drinks samples for pubs

Online event

Free samples: The Virtual New Products Showcase

By The Morning Advertiser

Want to get your hands on the hottest new products soon to hit the on-trade? If you’re a pub or bar operator with responsibility over purchasing decisions, then we’d love to hear from you!

How to increase the bottom line through cocktails and draught cocktail technology

Sponsored by Diageo

How to install draught cocktails

By The Morning Advertiser

The growth of draught cocktail technology means pubs with little time or bar space to make cocktails can now easily tap into this profitable category.

Best selling alcohol brands 2020

The Drinks List

The Drinks List – Top Brands to Stock in 2021

By Nicholas Robinson

Despite being closed for four months, facing strict curfews, tier systems and enduring a second national lockdown, drinks sales in the on-trade were strong when the sector was open.

Should I serve cocktails when reopening after lockdown?

Post-lockdown profits hidden in cocktails

By Nicholas Robinson

It was the rising star of the on-trade outside of specialist bars, yet cocktails in pubs understandably took a bashing during and after the first coronavirus lockdown. But forget the category at your peril, because the money generated by cocktails prior...

Lockdown champion: 'Our latest numbers show that rum is lockdown’s champion, as the experimentation Brits liked to enjoy in pubs and bars carried over to their homes,' the WSTA's Miles Beale said

Rum crowned ‘the drink of lockdown’

By Stuart Stone

New figures from the Wine and Spirit Trade Association (WSTA) have revealed rum enjoyed the biggest growth across all spirits categories during lockdown.

Buyout: Chase bought out by Diageo

Diageo buys Chase distillery

By Nicholas Robinson

Spirits giant Diageo has acquired family-owned Chase Distillery and its portfolio of brands for an undisclosed sum.

More pours: which new products have launched in the past week?

New product round-up

Fruit flavoured serves the pick of latest product launches

By Stuart Stone

From a pair of passion fruit pours and a tayberry tipple to the launch of a trio of schnapps serves, there are berry rich pickings for operators among the glut of new fruit flavoured products in this week's round-up.

More pours: which new products have launched in the past week?

NEW PRODUCT ROUND-UP

Bacardi and Dead Man’s Fingers grow rum range

By Stuart Stone

Both Bacardi and Dead Man’s Fingers have added new variants ahead of National Rum Day on 16 August, while Everards and Robinsons have launched limited edition beers.

6 O Clock gin and tonic flavours

The MA new product review

6 O'Clock Gin launches two new flavours

By Nicholas Robinson

Craft gin producer 6 O'Clock Gin has launched a new series of ready-to-drink products to its range. Find out more by watching the latest MA New Products Review video

How many spirits should my pub stock after coronavirus lockdown?

In association with Diageo

How to sell spirits post-lockdown

By Nicholas Robinson

What will customers want when the pub trade reopens is the million-pound question operators across the UK are likely to be asking as they prepare their sites for the first influx of socially distanced punters. And following a steady uptick in sales over...

Support: $100m to help pubs and bars globally

$100m on-trade global recovery fund launched by Diageo

By Nicholas Robinson

Spirits and beer giant Diageo has announced the launch of a global recovery fund for the on-trade which will see $100m (£79m) of financial support made available to the hospitality sector.

Lessons: how is Spain reopening its hospitality sector?

Top 50 Cocktail Bars

Lessons for UK cocktail bars from Spain

By Nicholas Robinson

While the coronavirus pandemic has caused significant headaches for countless businesses across the world, in some ways it has brought sectors closer together. With everyone facing the same challenges, now is the time to learn the challenges other operators...

Get on the list: email now to register your interest

#UnitedWeStand

Top 50 Cocktail Bars launches online speakeasy

By Nicholas Robinson

Top 50 Cocktail Bars has launched an online, invite-only, speakeasy bar with partner Kuckoo and is set to open the virtual doors for the first time this Thursday evening (23 April).

Help is at hand: Diageo has a host of phone lines and online streams to help its customers

In association with Diageo

Diageo shows strong commitment to sector

By The Morning Advertiser

Diageo has unveiled help for its customers through phone lines so they can access financial assistance, equipment care and also live online training.

Funding: Diageo launches helpline and funding

#UnitedWeStand

Diageo pledges major support for on-trade

By Nicholas Robinson

Global drinks supplier Diageo has pledged a £1m fund to help operators during the coronavirus pandemic, as well the launch of a new information line for the independent, licensed business owners.

Juicy aroma: Absolut is hoping its new passion fruit variant will be a hit for summer

Absolut launches passion fruit variant

By Alice Leader

Absolut is set to continue its strong presence in the flavoured vodka category by introducing a tropical flair of passion fruit as its newest addition.

Pineapple paradise: the new flavour follows rapid growth of more than 570% in global sales of the brand last year

Dead Man’s Fingers launches pineapple rum

By Alice Leader

Tapping into the booming cocktails trend, rum brand Dead Man’s Fingers is taking tropical fruit to the dark side with the launch of its new pineapple rum.

Prepared: the Government outlines measures for coronavirus preparation in its Budget

Budget 2020

Pubs win in Budget 2020 with significant financial support

By Nicholas Robinson

Teetotal Chancellor of the Exchequer Rishi Sunak paid critical attention to the pub trade in the release of his 2020 Budget today (11 March), as the sector braces itself for a hammering by coronavirus.

Pub view: live coverage of the Spring Budget

Budget 2020

Budget 2020 – Duty increase on beer, cider, wine and spirits frozen

By MA Reporters

Freeze on alcohol duties and business rates on pubs with rateable value under £51,000 abolished. Plus, national living wage to rise to £10.50 per hour by 2024. Here is a blow-by-blow account of Chancellor of the Exchequer Rishi Sunak's first Budget.