Sales of dark and golden rums are on the rise as in the 12 months to June 2019, dark rums were worth £127m and golden rums £383m, according to a new report.
Now is the ideal time to offer your customers a different drink to their usual because research shows people are more willing to experiment at this time of year.
A new survey has revealed 21% of participants do not feel comfortable drinking certain cocktails as they feel they are better suited to the opposite gender.
New research shows queues could be losing bartenders more customers than they realise, with the average British consumer waiting up to a whopping 12 hours a year for their cocktails.
Big kids are getting in on the Halloween action, giving pubs a big rise in drinks sales, with spirits in particular seeing strong growth, new data has suggested.
Far-reaching social, economic, political and technological uncertainty is driving the growth of a new consumer mindset and premium spirit sales, according to William Grant & Sons.
