It follows an investment of £500,000 into the brewery’s branding and hospitality, after it was acquired by Australian beverage and food company Lion for an undisclosed sum last year.
The ‘Basecamp’ taproom has opened its doors in Bermondsey, south London.
The space includes a bespoke horseshoe bar with an impressive 43 taps, reception room, brewery shop, meeting areas and a live music area.
Beers on tap include the brewery’s trademark Session IPA, Pils Lager and Juicebox Citrus IPA. It will also serve its seasonal small batch Pioneer brews and a new ‘London only’ Fresh Juicy Pale Ale, Monsoon.
Fourpure Brewing Co head of marketing Adrian Lugg said: “It’s a bit of fun, isn’t it? Hospitality has always been at the heart of the brewery. Since we first opened in 2013 our taproom and tour experience has grown and changed to suit our size and offering.
“We’ve had so many fantastic adventures travelling and sharing beers with friends and family, it’s important that people can come down to the brewery, feel welcome and have a great time.
“We want people to arrive on our trading estate in Bermondsey, be a little baffled by the surroundings and then blow them away when they step inside the bar.”
Concert lighting and a temporary stage mean the brewery will look to host live music performances in a ‘departure lounge’ space, with a 10ft mural painted by local artist Mercy Eade.