Hard seltzers have been quietly making their way up the drinks trends ladder and establishing themselves in consumer repertoires – but what is this nascent category and is it worth pub and bar operators tapping into?
Popular sugary alcoholic drinks are a ‘double burden’ on consumers’ health because of their alcohol and sugar content, coupled with the huge cash onus placed on the NHS, according to new research.
A new drinks company has made its debut with a range of cocktails for teetotallers, including the first alcohol-free versions of two popular pub drinks.
A canned Bloody Mary cocktail has been launched by two friends who felt there was a gap in the market for premium versions of the cocktail in the off-trade.
Celebrating its 10th year, Imbibe Live is back at the London Olympia with a raft of expert speakers, along with new products and exhibitors, as The Morning Advertiser reveals in this guide to the show.
Taking the lead in offering great drinks as shown throughout this supplement is a fantastic start – but now you and your team needs to market them correctly.
The Ultimate Guide to Low and No Alcohol - in association with Club Soda
The fever for low and no-alcohol drinks is picking up pace – and fast. There’s plenty to choose from and plenty of advantages in serving those not needing alcohol
According to figures from CGA, the total value of ready-to-drink (RTD) sales in the UK last year was £472m – £185m of which was spent in the on-trade. But is the category all neon liquids and lairy labels?
The future of alcohol consumption has never been more in focus, with habits changing on an almost daily basis driven by lifestyle choices that, in turn, determine innovation. But what’s next for alcohol?
