Guess who's back? Bass again

AB InBev to bring Bass Pale Ale back

By Nicholas Robinson

Global brewer AB InBev will reintroduce Bass Pale Ale to the UK on-trade this December, in a bid to “reignite” the premium ale category.

In the picture

In the picture

Bass boasts a proud place in historywith both Picassoand Manet capturingit on canvas.Rosie Davenport looks at its first advertising campaign in seven...