Marketing chiefs say a little creative thinking can go a long way in boosting soft drinks salesSoft drinks are big business. They are a major area of...
Hampshire brewer George Gale claims it has had its advertising campaign stolen by Heineken.Gales claims that a current TV advertising campaign run by...
Tequila sales have soared over the last decade but a shortage of the agave plant means the spirit faces an uphill struggle Few spirits in the UK have...
Many publicans are antagonising potential customers simply by obeying the law on admitting children. A new report found that parents blame licensees...
Jamaican lager Red Stripe has unveiled a new look for its cans and has replaced the 330ml long neck bottle with a new stubby version.The famous brand...
Grolsch premium lager is spicing up its advertising with the release of a titillating new creative that parodies "adult" films."Movie", the second in...
Scotch whisky is moving away from its traditional image to grab a share of the youth marketSince its heyday in the seventies, scotch whisky has been...
Beer quality scheme Cask Marque is launching a major new initiative to boost declining sales of cask ale.The scheme, supported by the 26 brewers and...
Widespread confusion led to loss of service in hundreds of pubs during last week's clash between England and Finland.Licensees with cable were denied...
Walk down any high street and you will see a new coffee bar. But despite this boom, pubs have a lot to learnCoffee is enjoying a bit of a renaissance...
The perfectionist brewers of Belgium are hoping to make an impact in the bars and pubs of the United KingdomAccording to the Internet, that flawless...
Wine is leading the way for growth in pubs for the fifth year runningThe last year has been a vintage one for wine in pubs. Figures from The Publican...
Foster's is set to enter the premium draught lager market with the regional launch of Foster's Amber. Following a successful trial period in 50 pubs,...
Several brewers have announced expansion plans in the face of declining demand for real ale. The Mighty Oak Brewery in Essex has applied for planning...
Bacardi-Martini has launched a two-pronged attack on the premium packaged spirit market with the release of its new Metz brands.The latest additions...
Britvic is considering adding an energy drink to its expanding portfolio after the acquisition of Orchid Drinks earlier this month. Adult soft drink...
Charles Wells has won the Queen's Award for Export. We attended the presentation ceremony. Charles Wells is one of the biggest independent brewers in...
A regional brewer is to offer a new dimension in real ale choice to licensees through an innovative beer box package.The boxes from Smiles of Bristol...
