Cellar Management

Best celler: ‘a great pint will always be in demand and will see your customers returning time and time again – especially key at a time when recommendations and repeat business are more important than ever,’ Heineken UK’s Jerry Shedden said.

Sponsored by Heineken

Perfect pints – born in the cellar, raised at the bar

By The Morning Advertiser

Even in the throes of a global pandemic, maintaining a stellar pub cellar is far from small beer, especially with potentially lower product throughput. The Morning Advertiser looks at how Covid-19 has shifted demand downstairs.

Cost cutting: a recent study by Beer Piper found the average pub wastes 20 pints a week with inefficient line cleaning

Opinion

What cellar management tips can help reopened pubs save money?

By Jeff Singer, Beer Piper

With Britain’s pub and bar industry still riding out the Covid-19 pandemic, it’s natural that operators and bar managers will be looking at ways to operate as efficiently as possible when they open again.

Creating a best cellar: if your cellar runs smoothly, your business will too

How to create a best cellar

By Stuart Stone

Serving the best possible drinks is vital in keeping customers coming back – get it wrong and you can kiss those drinkers goodbye. But if you can keep your cellar in mint condition, you could make a real name for yourself

Cellar to glass

Cellar to glass

It has become as clear as a perfect pint that the traditional publican's craft of cellar management now requires a much broader set of skills and...

Cellar management

Cellar management

Over the next couple of pages, we focus on cellar management, with tips including how brewery courses are focusing on commercial benefits and the...