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Pub loyalty scheme top tips

10 tips on running a customer loyalty programme

Building long-term relationships with customers in tough times is prompting an increasing number of pubs to introduce loyalty-card schemes. Successful initiatives tend to feature both new and old technologies. Here are 10 top tips to running a customer...

Unite: clarified position

Unite clarifies position on pub ballot

By Ewan Turney

The Unite trade union has moved to clarify its position in regard to a possible ballot on industrial action by fellow trade union GMB. The Morning...